Google SideWiki – Benefits, Concerns & Dangers

Google just launched a new feature that works in conjunction with its toolbar. Called the “SideWiki”, it allows ANY visitor to make a comment on ANY site. At first glance, I thought this was a really innovative feature that would expand the experience of internet searchers and would allow for an interactive experience on any […]

What I Wish DMOZ Was Like

If you can guess what the following terms all have in common, I’ll give you $25 via Paypal, no questions asked. Just leave your comment at the end of this post. This is not open to current employees of SEO.com. Here they go: SEO, Jobs, Careers, Linkbuilding (I’ll tell you the answer in my next […]

3 Big Secrets To Leading The SEO Herd

Plenty of business plans are based solely on playing catch-up, and SEO is no exception. You could easily base your SEO strategy around scoping out your competitors’ approaches to link building, on-site optimization, social media, etc. and just copying it. Of course, it won’t take long for people to see you for what you really […]

Using Articles for Link Building

There are several ways to obtain links on the Internet, through numerous different types of web pages. Some techniques to increase page ranking are difficult, while others are very simple. I would like to review a method for obtaining links that I would say is somewhere in the middle on the toughness scale, but if […]

What's In a Domain?

This post is for those who are thinking about buying a domain to use as the web address for their site. In my opinion, the name of the domain is one of the most important decisions you can make for your website, especially if you plan on doing any search engine optimization. Not only is […]

Invest Early in Your Website to Save Money

Ten years ago, websites were largely brochure-ware and widely considered disposable. It was not uncommon for a company to roll out a new website annually. Eliminating waste is a popular topic these days, and many companies are employing strategies to get the most out of their online budgets. Today, it is not uncommon for a […]

Boost Your Search Engine Rankings, Traffic, Customers, and Sales With Contests!

Every time I launch a new website I try to come up with an overall traffic strategy, not just an SEO strategy. Why? Because traffic is where the money is! Most times, an SEO strategy will take 3-6 months to start seeing rankings and start building a considerable amount of traffic… The truth is I […]

Long Tail Reputation Management. Wait…What?

If you type in your company’s name and bad press and/or content show up in the SERP’s, you need reputation management. That’s pretty much an industry standard. Rep management practices have become pretty standard too: get lots of good content out there to basically force out the bad press. See Nelson’s latest post on black […]