When we first get a client at SEO.com, one of the first things we check during our intake process is the client’s blog. Many of our clients come to us without a blog, and those that previously had one rarely use it. We often suggest adding a blog and using it as a marketing tool for the [...]
When White Hat SEO Turns Black
I recently caught wind of the ability to grow perfect white (or clear) diamonds in a lab. They have been able to create colored diamonds in labs for some time now, but the white diamond idea intrigued me so I started doing some research. I searched on “white man-made diamonds”, “cultured white diamonds”, “synthetic white [...]
5 Reasons Your Customers Are Shopping Elsewhere
Let’s take the time machine way back to the good ol’ days. There once was a time when people waited. It was a magical time when folks stopped to talk on the street and books were as thick as five stacked laptops. And would you believe that we had attention spans back then? I know, [...]
Top 8 WordPress Plugins Used by SEO.com
I know all of you SEO.com fans out there are wondering “what are the most important plugins that I can use on my WordPress blog for SEO”? Well, I’ve decided to unveil our secret stash of the best WordPress plugins for SEO because this is the year of sharing. And also I’d like to see [...]
Another Look at rel="nofollow"
The dust has all but settled on the now somewhat recent news of Matt Cutt’s announcement that the rel=”nofollow” no longer works for Pagerank sculpting. (If you haven’t heard, check out Matt’s post here.) At first, there was an awful lot of confusion and I can only feel sorry for Matt for having to answer [...]
SEO.com Acquires Graphics.net, Expands to Include Search Engine-Friendly Web Design
Graphics.net becomes part of SEO.com to form a comprehensive Internet marketing firm. The SEO company now offers full-service, professional Web design combined with all aspects of search engine optimization. SALT LAKE CITY (Aug. 19, 2009) — SEO.com, a leader in Internet marketing and search engine optimization, today announced it has expanded its services by acquiring [...]
Lessons from Sealand: How to Stake Your Website’s Claim as a Sovereign Nation
E Mare Libertas, “From the Sea, Freedom” is the motto of the tiny water fortress and country of Sealand. You may never have heard of this micro-nation before, but locked within the history of this principality we may find parallels on how to stake a claim on the virtual seas of the Web. The British [...]
Google Caffeine – What You Need To Know!
As an SEO, I know that my industry is constantly changing and evolving. That is one of the reasons why I truly love marketing through the search engines. One upcoming change will be the release of what has been code-named “Google Caffeine,” which can be beta-tested here. It will be a new, more powerful version [...]
Do You Use PPC for Your SEO to Get a Higher ROI on Your SEM?
Do you remember the line full of acronyms used by Robin Williams in the movie, “Good Morning Vietnam”? Every time I see all of the acronyms in the internet marketing world, it reminds me of that line from the movie. “Seeing as how the V.P. is such a V.I.P. shouldn’t we keep the P.C. on [...]
All About Site Indexation and the Crawl Toward Real-Time Search
Recently, there has been a lot of buzz about real-time search, but is it necessary? First, let’s look at the current state of search and crawl.* Unless your site is decidedly authoritative, like CNN.com, you’re likely to get crawled as Google indexes more authoritative sites that are linking to your own. Your site will end [...]
