Internet Marketers Offer Last-minute Tips for Businesses Trying to Lure Holiday Shoppers

Search engine optimization

Online sales the Monday after Thanksgiving have doubled since 2006 as fewer Americans braved Black Friday crowds, instead waiting for Cyber Monday to begin their holiday shopping on the Internet. With so much possible revenue crammed into such a short time span, officials at SEO.com advised business owners to explore every possible advantage for outpacing […]

5 Content Pieces That Can Help You Build Site Authority

authority-building-machine

This is a guest post from Kaila Strong, Account Manager at Vertical Measures Internet Marketing Infographic by Vertical Measures Other than revenue, a website's success can be measured by the amount of targeted visitors that it receives. More targeted traffic often translates to more revenue. To achieve this objective the site must rank highly in […]

10 Incredible Face-Melting Google Tricks

google-pacman

Many companies regularly use humor in their marketing efforts.  Old Spice comes to mind, with their ridiculously funny spots featuring Isaiah Mustafa, and recently Fabio (although I’d contest the latter isn’t as funny as the originals were, but I digress…) Since Google dominates the search engine market in America, it’s a good bet that when […]

The Link — SEO.com's November Newsletter

Use infographics to boost your SEO Though the popularity of infographics has exploded over the past few years, questions may always linger about how to design and promote graphics that generate leads, build your reputation or expand your company's reach on Facebook and Twitter.   Infographics, also known as information graphics, are visual representations of […]

Pubcon Las Vegas Day 3 – Key Takeaways

Pubcon Las Vegas 2011

As Pubcon 2011 wraps up, it's difficult to reflect on the past 72 hours on so few hours of sleep. Wednesday, we attended Alan Bleiweiss' #EpicDinner with 120 attendees. It was fantastic. He did an incredible job. Afterward, we went to karaoke and watched several of our own rock the mic and the dance floor. […]

Pubcon Las Vegas Day 2 – Key Takeaways

pubcon-las-vegas-2011

Day 2 of PubCon Las Vegas 2011 was full of great information! Here are some of the highlights from Wednesday's sessions:   Content Take advantage of user-generated content for your site. Peer reviews can be effective to encourage conversions on a page. Websites typically are seeing a 555% increase in click-through rates when reviews are posted […]

Introducing G+ Business Pages

Up until this point, Google+ users have had only the ability to connect with other people. This Monday, however, Google announced the introduction of Google+ Pages, a service that allows you to connect with organizations and brands you care about.  As Google describes it, “Google+ has always been a place for real-life sharing, and Google+ […]

PubCon Key Takeaways – November 8, 2011

As Pubcon 2011 wraps up, it's difficult to reflect on the past 72 hours on so few hours of sleep. Last night, we attended Alan Bleiweiss' Epic Dinner with 120 attendees. It was fantastic. He did an incredible job. Afterward, we went to karaoke and watched several of our own rock the mic and the […]