Authors

Ash Buckles

Ash Buckles

Ash has worked in online marketing and web development since 1997 with experience in SEO, PPC, blog marketing, social media and ColdFusion development. His work includes creating an online division of a local wedding publishing company and marketing a national wedding planning site, online marketing consulting with hundreds of companies, performed agency work with hundreds of large enterprise and small businesses to increase ROI online and started a weekly #seochat on Twitter to interview experts in the online marketing space. Ash graduated from BYU-Idaho in Information Systems and Business Management. He regularly speaks at industry events on topics relating to SEO and blogging.
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Posts by Ash Buckles:


Actionable Video SEO for Marketers

Online video and YouTube have become synonymous for both producers and viewers. As we stop to think about other videos sites we remember all the others (Facebook, Bing, Vevo, Hulu, Ustream.tv, Daily Motion, Break.com, ESPN, Vimeo, etc. and so on) that serve up millions of videos daily. That’s a lot of time … Read more


5 Things I Missed In Blogging Last Year

Most of my holiday vacation was spent resting, visiting with family, and reflecting on the past year. I thought about my accomplishments, failures, and intentions. I beat myself up for not blogging enough and wondered what changed from previous years. Several reasons I didn’t blog: A change in my responsibilities forced me … Read more


Why is Content Important for SEO? [Video FAQ Series]

The web is comprised of information; or content. Every web page online is a living document of information that contains a specific piece of information with an intended purpose. Search engines crawl and index pages that are unique and provide value to their visitors. For example: a publisher writes content for … Read more


Pubcon Las Vegas Day 3 – Key Takeaways

As Pubcon 2011 wraps up, it's difficult to reflect on the past 72 hours on so few hours of sleep. Wednesday, we attended Alan Bleiweiss' #EpicDinner with 120 attendees. It was fantastic. He did an incredible job. Afterward, we went to karaoke and watched several of our own rock the mic and … Read more


Google’s Latest “Freshness” Algorithm To Affect 35% of Searches

Google announced the freshness algorithm update this morning. It’s intended purpose is to provide the best results for the most recent information you’re seeking. This algorithm update follows several Panda updates and last year’s caffeine update, which focused on the speed of indexing new content. If I search for [olympics], I probably … Read more


New Group of Search Marketers is Putting Utah on the Map

SALT LAKE CITY — Hundreds of people are expected to attend the first gathering of a group of search marketers in Utah on Oct. 19. Whether you are already passionate about pushing your website to the top of Google, or are new to search marketing and just looking to get your foot … Read more


ICANN Approves New Domains (TLDs)

The big news last month from ICANN is that .anything domain names, also referred to as generic top-level domains (gTLD) have been approved. This is a huge move for the governing body that has approved 22 TLDs, some of which are rarely used and almost never rank in Google, Yahoo!, or Bing. … Read more


After Cancellation Notice, Offshore SEO Company Threatens Negative Reputation Management Campaign

A company received a smear campaign threat from its outsourced SEO firm because the firm knows Google’s algorithm improperly ranks negative results, which Google claims helps to show an impartial view of the Web. Reference this e-mail and tell me if you’d rather hire offshore to save a few dollars or go … Read more


7 Social Media Activities To Outsource

1. Blogging Blogging comes in many forms from corporate blogs with a controlled message to personal blogs with information about that latest weekend retreat with friends. Businesses often find it difficult to provide the necessary resources to blog consistently with a message that is satisfactory to upper management and provide enough value … Read more


Google Instant — Instantly Changing the Way We Search?

Google announced a new feature this morning named Google Instant that focuses on returning search results faster than ever. The already fast search engine just got faster by returning results as you type. According to the product page it intends to bring: Faster Searches: By predicting your search and showing results before … Read more

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