Search Engine Optimization SEO & Internet Marketing Company
Claye has always been passionate about business, web technologies, and marketing. Professionally, he has worked for both SEO agencies and full service ad agencies. As a result, his experience ranges from managing the online presence and SEO for small- to enterprise-level companies, to working side by side with business owners to fulfill their entire marketing and advertising campaigns, both on and off the web.
When he isn't working or spending time with his beautiful wife and two children, you will probably find him researching and practicing online marketing techniques, or outdoors practicing his golf swing.
Check out Claye Stokes on Google+.
Testing And Experimenting Is (Or At Least Should Be) The Backbone Of Any SEO Strategy. Most professional SEO companies and experts routinely conduct formal and informal SEO experiments, some of which are generously posted online for education and calibration purposes. At SEO.com, we encourage our employees to build and monetize personal websites when they’re not [...]
Who isn’t loving the new version of Google Analytics? It’s clean, it’s fast, and the navigation lets you dive deep in one click instead of 10 billion. If I had only one complaint (and I might have a couple more), it would be that we’ve lost the ability to easily see a few specific things, without [...]
Thanks to everyone that attended the Google analytics webinar last week! It was filled with some great questions and discussion. Specifically, we talked about actionable ways to use Google Analytics to measure and improve conversion rates. I stuck to the topic of analytics, and didn’t talk about any of the usual CRO (Conversion Rate Optimization) topics, [...]
SMX Toronto was full of a lot of great information. I found that most sessions had at least one presentation that rivaled SMX Advanced conferences I’ve attended in the past, both in speaker quality and in content. In all sessions, every speaker hit it out of the park. My favorite session was the day after [...]
The Search Query report in Google Webmaster tools is more important than ever, with the ominous (not provided) mask hiding 25%-40% of referring keyword traffic in Google Analytics. Google recently made WMT data available through an open source Python Library, making it easy to transfer that data straight into Google Docs or to your desktop, [...]
“What’s the best WordPress SEO plugin?” I’m asked that question all the time, and recently took part in a debate discussing which plugin is best. I decided to draft a features list comparing the top three most downloaded SEO plugins to get a better picture of what each plugin has to offer, et voilà! [...]
A few of these tools also qualify as resources or guides, but every one of these tools has made my life just a little bit easier this year. To all of you in this list, and to those I've missed or forgotten but who have offered free tools in 2011, THANK YOU! If you're thankful for [...]
Thanks to everyone that attended the webinar this morning! As promised: here is my slide deck. If you have any questions from the webinar or regarding the slide deck, shoot away on Twitter or in the comments below! Proving the Value of SEO View more presentations from SEO.com. Short Summary In this webinar, I talk [...]
I love tools that provide increased clarity in organic search campaign performance, and I also love finding new ways to use data to report the value of organic search to clients more clearly and precisely. The GA team has been busy rolling out fancy new reports and features all summer, and two of them in [...]
[Update 12/5/2011] Thanks to Roy (see comments) for reminding me to follow up with this post – as of two weeks ago, the Site Speed report is available by default in the new (v5) version of Google Analytics. No code snippets or special settings are necessary to view the report – just log in and [...]
