
Dustin Williams
Posts by Dustin Williams:
[Infographic] Google Wages War on Spam
To maintain dominance in the search engine optimization market, Google constantly researches and adjusts its algorithm to provide the best search results for users. Google makes small updates all the time and these updates have become known as the Google Dance. Major algorithm updates, which have a big impact on search results, … Read more
The Buzz on Long Tail Keywords [Infographic]
Today I am going to look at a process in nature that occurs all around us and compare it with an SEO process that is often overlooked. To truly appreciate both of these processes it requires looking at them from a broader perspective. Bees are marvelous insects. The first thing that most … Read more
Google +1 Your Website to Make it Standout
It‘s official. Today, Google launches the +1 button for websites. This is potentially a big game changer for SEO firms as it may change the way Google ranks websites. According to Google, the button will allow website visitors to give a “+1” rating to content they find useful. This rating system will … Read more
The 3 Key Elements Of A Successful SEO Campaign
SEO is similar to building a structure that will stand the test of time. A successful search engine optimization campaign requires a solid foundation to endure challenges from competitors and changes in search engine algorithms. A campaign that includes the following three key elements will have the foundation for long-term success. A … Read more
5 Site Optimization Blunders that Will Kill Your Rankings
As I have worked with numerous websites throughout my career as a professional SEO, I have seen many different problems which have caused websites to not be able to rank well in the search engines. The following problems are the five biggest mistakes that I have seen made over and over again. … Read more
The Seven Ghosts of SEO
Seven SEO techniques that might have brought great results in the past but are now no longer effective. These techniques will be known as the seven ghosts of SEO.
SEO for eCommerce Part Two: Poor Site Structure
You have been waiting for it all summer and now it is finally here! My follow up post to SEO for eCommerce Part One: Content Woes. Before I go into details on the next biggest problem with eCommerce sites and search indexing, I will take a few minutes to reply to some … Read more
SEO for eCommerce Part One: Content Woes
ECommerce website optimization and search engine optimization strategies are very similar to other types of websites. However, there are some common mistakes that prevent eCommerce sites from achieving top search engine rankings for their targeted search terms. The focus of my next few blog posts will be on these common mistakes starting … Read more
Lower Your Website Bounce Rate in 2010
A lot of people have made a New Year’s resolution to lose weight in 2010. For website owners, you might have made a similar commitment to lose some undesired thing: your high bounce rate. To make this type of resolution come true, first you need to understand what causes a visitor to … Read more
All I Want for Christmas is Some Organic Search Traffic
It is that time of the year again. You can feel it in the air and see it everywhere you go. The lights are on the neighbors’ houses and the stores are getting more and more crowded as we get closer to the 25th. For children, Christmas is a magical time where … Read more
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