Are Google’s Algorithms Running Faster Than They Can? A Look at the New Link Disavow Tool

A Look at the New Link Disavow Tool

About two weeks ago Google launched a link disavow tool. The purpose of the tool is to suggest to Google to disavow bad links to a website for webmasters who have either received a webmaster report with a notice of unnatural links or who have been impacted by the Penguin algorithm update. (If you’re not […]

The Best Way To Develop an Optimized Mobile Website

The Best Way To Develop an Optimized Mobile Website

The mobile search market is fast rising. Google searches that come from mobile devices now make up 15% of total Google search volume. This rate of growth is expected to continue, and Google continues to maintain the lion share (95%) of all mobile queries. Source: http://www.seo.com/blog/using-mobile-search-on-vacation-infographic/ These two factors alone are incentive enough make an optimized […]

4 Unmatched Sources To Track Google Algorithm Updates

4 Unmatched Sources To Track Google Algorithm Updates

It’s Never Been Easier To Track Google Algorithm Updates It is almost impossible to keep up with every single change in the Google search algorithm, at least on your own. So, here are four sources to help you keep up with and track Google algorithm updates, as well as what they mean for your business. […]

Keyword Research In 15 Minutes Or Less

Keyword Research In 15 Minutes Or Less

There is no doubt extensive and detailed keyword research has its place. If you haven’t been exposed to effective processes for vast keyword research I’d recommend diving into my “explode your keyword list right” series. But sometimes keyword research should be quick and dirty. Exactness is not always essential and you don’t need mounds of data […]

Search Engine Optimization vs. User Experience Optimization

Search Engine Optimization vs. User Experience Optimization

The discussion of whether user experience optimization should take priority, or even in place of search engine optimization, is not necessarily a new one, but it is one of the most important conversations we could be engaging in right now. My goal here is to explain that both approaches—while they have crossover and tend to […]

What Is Linkbait and How Does Linkbait Work? [Video]

What Is Linkbait and How Does Linkbait Work

What Is Linkbait? Linkbait is the process of publishing a remarkable piece of content others can’t help but link back to. The most common forms of linkbait are: Infographics (some examples of these here, here, and here) Niche Resource Guides (examples of these here, here, and here) Ego Driven Content (example here and here) Negative Content (example […]

5 Content Marketing Strategy Fundamentals

5 Content Marketing Strategy Fundamentals

Every  SEO campaign can be  broken down into 5 fundamentals, then segmented into off-site (link building) and on-site (content) approaches to identify and understand the application. This webinar recap and slide deck (at the bottom of this post) is a top level guide to assist you with setting the correct content marketing strategy today. 1. Have a […]