Do You Dare Take Marketing Risks?

Do-you-dare-take-marketing-risks

When a company is still in its young startup phase, there are a lot of costs that can’t be avoided. It is important that you spend your money in the right places, and marketing is an area where you can’t cut the budget because this is where you are going to draw the customers in […]

Using Content Marketing for Customer Retention

Using-Content-Marketing-for-Customer-Retention

Many companies spend over a quarter of their marketing budget solely on content marketing. The actual number is around 26%. That’s a lot of money to devote to content! If you fit into that category, it’s also likely that your content marketing strategy is probably devoted to the gaining of new customers. This is not […]

How Images Help Generate Results

How-Images-Help-Generate-Results

Did you know that 90% of the information transmitted to the brain is visual and that this information is transmitted 60,000 times faster than text? It’s a pretty strong statement, and one that has a lot more significance than you might think. In this digital age, people are obsessed with moving faster. They flit from […]

Display Advertising that Actually Works

Display Advertising that Actually Works

Take a moment and think about how much money your company spends on advertising. Do you have a good estimate, or even an exact number, in mind? Now think about how much of that money is going toward online ads. How many people do you think see that advertisement on a random website? The number […]

6 Ways to Rank Higher on YouTube

6-Ways-to-Rank-Higher-on-Youtube

It’s no secret that video is becoming more important to any company’s marketing strategy, and for many hosting these videos on YouTube makes the most sense. You can still feature your videos on your website, but it helps to also have a YouTube account and page. By letting your videos live on YouTube, people can […]

Why Your Site is Missing from Google

Google landing site on computer screen

The dreaded Google black list. The list that no one wants to be on, but it seems even more than we could estimate are showing up on this list. According to Forbes.com as of November 2013 there were a reported 10,000 suspicious websites per day being quarantined. The cause of the quarantine is supposedly because […]