Online Advertising Gets Easier With Google AdWords Express

Google Adwords Express

Yesterday, Google announced the official introduction of AdWords Express. First launched as Google Boost in October 2010, AdWords Express makes it simple and fast for users to start advertising online. The whole setup can be completed in less than five minutes. AdWords Express is aimed at helping local businesses that aren’t currently using AdWords to effectively create and run a pay per click campaign. The following video shows how easy it is to use AdWords Express from start to finish:

By using AdWords Express, potential customers will be able to find a business’ website or Place page much easier. This will give advertisers a quick and simple way to connect with customers and grow their business. All it takes is providing some basic business information and creating an ad, and the campaign is ready to go.

After sign up, the campaign is automatically managed for users. AdWords Express will determine which searches should trigger a specific ad to appear and display it when these searches happen. The ad will show up in the Ads section of search results pages – either in the top or right hand side – and in Google Maps with a blue pin. Advertisers will only pay when a customer clicks on their ad and AdWords Express will optimize ads to get the most out of all budgets and advertising campaigns.

For more information or to sign up visit www.google.com/awexpress.

 

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About Robyn Storms

Robyn earned a degree in Public Relations from the University of Utah in 2004, and has since worked in various areas of marketing, media buying and public relations. Prior to working at SEO.com, Robyn worked at Axis41 in the Web marketing department handling all aspects of SEO and Internet marketing. She and her husband, Matt live in Sandy with their daughter, Harley and their dog, Kingston.

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4 Comments

  1. Yeah

    They’re making it easier to do sem

    But seo results get’s 90 % of the clicks

    If you haven’t yet, you must see this one

    http://www.seobook.com/god-complex-seo

    Thanks for all of you’re good articles

    Steven TRACY

  2. Thanks for posting this. I am sure that making the AdWords campaigns simpler will provide a lot of revenue for Google!!

    Very cool little AdWords Express video!!!!

  3. Impressive the new AdWords Express seems to be very helpful. Even though AdWords Express effective. I agree with Steven Tracy.

    Thanks Robyn for the short stromy post.

  4. looks like a beautiful thing

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