Keyword Research «

5 Ways Clients Trip Up Their Own SEO

by Rick Hardman, August 31, 2010

One the largest hurdles in getting a website to rank well and make money for a client, can be the client themselves. It is hard to watch a well-meaning client get in their own way and not know it. For that reason I am writing this post to help them understand what they can do … Read more

18 Simple SEO Items Commonly Missed in Web Development

by Dan Patterson, July 21, 2010

One of the things we constantly have to do as SEO experts is give recommendations to companies on how they need to change their site so that they can be better optimized.
The sad thing is that a lot of the things we recommend should have been done during the Web development phase the first time around.
No … Read more

8 Tools to Better Understand Your Target Audience

by Dan Patterson, May 24, 2010

We read a lot in the SEO world about things like keyword research, analyzing your competitors, and other things to get traffic to your site. But I don’t see information very often about deciding who your target audience is and how to make sure your keyword choices will actually reach them.
This is one way to take … Read more

Use All the Tails in Your Search Marketing Strategy

by Dan Patterson, January 19, 2010

I’ve been hearing a lot over the last year or so about long tail searches and all that. So today I wanted to talk briefly about why the long tail is important, but also why it should only be part of your overall search marketing strategy.
Understanding the Keyword Cycle
Let’s briefly discuss what head terms and long … Read more

Don't Miss the Mark on Keyword Research

by Dustin Williams, December 2, 2009

Avoid these common keyword research mistakes that cause SEO campaigns to miss the mark.

Keyword Research Gems From PubCon

by Greg Shuey, November 10, 2009

I love keyword research and taking time to figure out which keywords will not only bring a large amount of traffic to a website, but, those keywords that will convert and bring additional revenue to a company. Because of this, I decided to attend a great session at PubCon this morning that was focused on keyword … Read more

Top Keyword Research Tools

by TJ Welsh, August 10, 2009

Conducting keyword research can be a bit of a challenge if you aren’t using the right tools. When you conduct a search for “keyword research tools,” you’ll come across so many choices it can be hard to choose just one. So what are some strong keyword research tools available today? I’ve come across a few that … Read more

Use Trends to Keep Your Business Rocking All Year Long

by Dan Patterson, July 29, 2009

We all know that almost every business has peak times and low times. The great thing about doing SEO and online marketing is that you can very easily find the peak seasons for searches and traffic in your industry. Once you have that information, you can act on it to keep your business rocking all year long.
Discovering … Read more

25 Freshest Summer Blogging Tips

by Scott Cowley, June 15, 2009

It’s summertime and if you’re like most people, you didn’t include your blog in your spring cleaning rotation. Just as artists and musicians go through different phases and creative change-ups, bloggers need to “clean house” and evolve with the seasons as a way to improve, fine-tune and stay relevant.
These blogging ideas are hot out of the … Read more

Selecting the Right Keywords to Capture your Target Market

by Starr Gelbhaar, May 30, 2009

Utilizing the most sophisticated and in-depth SEO methods is absolutely useless if you aren’t using the right keywords. While this may seem obvious to those of us in the industry, I believe there are many who are still using the wrong words and failing at SEO attempts.
If you think like your consumer and select the words … Read more

‘Keyword Research’ Category