I review several websites every week, analyzing them from the perspective of usability and overall ability to converting traffic to customers/leads.
While a fair amount of businesses out there are getting their act together where online user experience is concerned, I’m constantly amazed by the huge amount of low-hanging conversion optimization fruit still out there on the … Read more

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Google announced today that it has given business owners a chance to respond to reviews that are submitted on their Google Places profile pages (formerly Google Local).
The Facts About How To Respond To Reviews
This new feature is available only for businesses with verified accounts. When you’re logged into your Google Account, you can navigate to your … Read more

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Dave Bascom steps down as president and CEO but continues as an owner and advisor. Nelson James takes over as president, and Mike Mann as CEO. New management has big plans to surpass the SEO firm’s past rapid growth.
Nelson James (left) replaces Dave Bascom as president of SEO.com.
SALT LAKE CITY – Dave Bascom stepped down as … Read more

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(Evan Kramer is a guest blogger for SEO.com. He has successfully launched consumer websites AjcJobs.com, Kudzu.com, AutoGuide.com, VacationRoost.com, GoHoming.com and ezprints.com. He writes his own blog, The Chief Internet Officer. He currently lives in Atlanta, Georgia with his wife and daughter. If you are also interested in guest blogging opportunities, e-mail marketing @ SEO.com. Guest posts … Read more

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SEO.com is hosting the Utah Tech Council’s industry breakfast Thursday, July 29 from 8 to 9:30 a.m. at its corporate headquarters at 14870 Pony Express Road in Bluffdale.
Tim Sullivan, president and CEO of Ancestry.com, will speak on “How to Execute a Big Idea.”

He will tell the story of Ancestry.com’s experience of landing the hit NBC TV … Read more

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One of the things we constantly have to do as SEO experts is give recommendations to companies on how they need to change their site so that they can be better optimized.
The sad thing is that a lot of the things we recommend should have been done during the Web development phase the first time around.
No … Read more

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A few days ago, a client expressed a doubt that’s probably all too common. He said, “You guys recommend that I get more involved in social media, but I’m in the (insert boring industry here) industry. What is there to say about the (insert boring industry here) industry?”
Is social media stardom reserved only for the … Read more

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We’re teaming up with Search Engine Marketing Professional Organization (SEMPO) in a free webinar that will discuss how to tear apart a site and find common issues that are keeping it from ranking well.
This webinar is about the nitty-gritty details, and will explore the key components of a Web page that search engines analyze to determine … Read more

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A fool and his money are soon parted. This old time Idiom has never been truer especially when it comes to poor PPC management.

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Yahoo recently sent out an email to their advertisers that discusses some of the organic Yahoo to Bing transition topics. The email goes over some of the basic questions about the transition and gives some pointers, but it adds some appreciated insight into the launch of the Bing search results in the Yahoo engine and dates … Read more

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