Site Search In Google Analytics: This Report Is MONEY!

Site Search In Google Analytics This Report Is MONEY

The data I get using Site Search in Google Analytics makes this one of my favorite reports to look at and digest on a regular basis. Why? Because this data shows you exactly what your visitors are looking for when they come to your website. Knowing what your visitors are looking for can help you […]

The Best Way To Develop an Optimized Mobile Website

The Best Way To Develop an Optimized Mobile Website

The mobile search market is fast rising. Google searches that come from mobile devices now make up 15% of total Google search volume. This rate of growth is expected to continue, and Google continues to maintain the lion share (95%) of all mobile queries. Source: http://www.seo.com/blog/using-mobile-search-on-vacation-infographic/ These two factors alone are incentive enough make an optimized […]

4 Unmatched Sources To Track Google Algorithm Updates

4 Unmatched Sources To Track Google Algorithm Updates

It’s Never Been Easier To Track Google Algorithm Updates It is almost impossible to keep up with every single change in the Google search algorithm, at least on your own. So, here are four sources to help you keep up with and track Google algorithm updates, as well as what they mean for your business. […]

Keyword Research In 15 Minutes Or Less

Keyword Research In 15 Minutes Or Less

There is no doubt extensive and detailed keyword research has its place. If you haven’t been exposed to effective processes for vast keyword research I’d recommend diving into my “explode your keyword list right” series. But sometimes keyword research should be quick and dirty. Exactness is not always essential and you don’t need mounds of data […]

What the Bing! Should You Make The Switch?

What the Bing! Should You Make The Switch

Will Bing Out-Social Google? Does the average Joe or Jane REALLY prefer Bing to Google’s search results? Let me start with a side note. Last Thursday was Google’s 14th birthday. Did you notice, did you care, and did you send Google a present for being your favorite search engine? Since you probably did not… Bing […]

Create Your Own Damn News

Create Your Own Damn News

“Do you guys have e-mail addresses?” asked an attendee of the Salt Lake Chamber’s, “What to know about Online Marketing,” event, last Thursday. How could 4 internet professionals forget to put their e-mail addresses on the slide show presentation about Online Marketing? The truth is that this moment in itself is an indication of how […]

11 Actionable Tips For Better SEO Project Management

11 Actionable Tips For Better SEO Project Management

Life as an SEO Manager Can Be Hectic at Times I manage multiple projects with SEO.com’s Enterprise Search Engine Optimization team and there are times where if I didn’t stay organized and on top of the campaigns the projects would suffer. Since becoming an SEO, I’ve learned that SEO project management is an acquired skill. […]