WordQuakes and Collaboration to Get The Most of SEO

The impact of content online is huge. As digital marketers, we are constantly looking for ways to capitalize on opportunities and ride the viral train. I just finished reading an interesting article: The blogosphere as an excitable social medium: Richter’s and Omori’s Law in media coverage, It takes us through the effect blog content instigates […]

Is Content Really King?

There are a number ways to get your website more visibility: higher search engine rankings, interesting content, pay per click, affiliate marketing and social media. These are all great ways of increasing traffic and most large organizations touch on every mentioned online marketing method. The method I’ve been thinking of lately is having fantastic content; […]

How to Use Google Adwords Keyword Tool for SEO

While the Adwords tool is meant for PPC, it’s also a vital tool when performing keyword research for SEO. Google Adwords identifies the number of searches for specific words or key phrases. However, many people leave with false information because there are several different filters with different numbers. If you go to the keyword tool […]

33 Ways to Measure Your Online Competition

Brand new websites with huge ambitions often go after the big fish keyword when, in reality, they are sitting in a rusty, row boat with a wooden stick for a fishing pole. Sure it’s possible to reach your goal with your elementary resources, nonexistent tools and skewed understanding of how to catch that big fish, […]

How SEO Avoids Website Prosopagnosia and Makes Your Site Memorable

Prosopagnosia. What the heck is that? This is what I found myself asking while listening to a recent Radiolab podcast. Turns out it refers to “facial blindness”—as in you are unable to remember and recognize any one’s face. Every time seeing someone is as if it were the first. How odd would it be to […]

An Over-Optimizing Nightmare: Staying Off Google’s Naughty List

Disclaimer: The below post illustrates a personal experience. The views and opinions expressed in this post do not necessarily reflect those of SEO.com or the work performed with their clients. For the most part, link building is pretty straight forward and simple. You can publish your articles, request some directory listings, bookmark links, guest blog […]

The Best Keyword Research Method Ever Invented For Blogs

Have you ever done keyword research for a blog post and experienced no resulting organic traffic? You may be thinking, “What happened? The terms I optimized for had search volume. Why am I not getting a piece of that?” Welcome to the club. Poor Keyword Research = Poor Optimization = Poor Results Credibility is a […]

Identifying and Combating Duplicate Content Issues

A recent post by Paddy Moogan from Distilled about when to use a 301 redirect and when to use a Rel =Canonical got me thinking about all the possible ways we can fight duplicate content issues. First, for those who are new into search marketing; a duplicate content penalty is a consequence that the Search […]