Analytics

Site Search In Google Analytics: This Report Is MONEY!

Site Search In Google Analytics This Report Is MONEY

The data I get using Site Search in Google Analytics makes this one of my favorite reports to look at and digest on a regular basis. Why? Because this data shows you exactly what your visitors are looking for when they come to your website. Knowing what your visitors are looking for can help you […]

Are You Asking The Right SEO Questions? Part 1

seo-question-graphic

The questions you ask affect the answers you get. Simply wording your questions differently with clarity and insight can change their purpose. Are you asking the right SEO questions? Have you lost sight of what is really important in your SEO? The following “Question Graphic” asks direct questions about important characteristics of search engine optimization. […]

2 New Google Analytics Reports for SEO

Multi-Channel Funnels in Google Analytics

I love tools that provide increased clarity in organic search campaign performance, and I also love finding new ways to use data to report the value of organic search to clients more clearly and precisely. The GA team has been busy rolling out fancy new reports and features all summer, and two of them in […]

18 Simple SEO Items Commonly Missed in Web Development

One of the things we constantly have to do as SEO experts is give recommendations to companies on how they need to change their site so that they can be better optimized. The sad thing is that a lot of the things we recommend should have been done during the Web development phase the first […]

On Site Search SEO Tip #2

After a tremendous response from my last post about on site search (5 comments, that’s what I’m talkin’ about!) I felt compelled to write you another post, going into how your on site search can be CRITICAL to your website. For the purpose of this blog post, I’m going to assume you have a WordPress […]