conversion rate optimization

MozCon Day 3 Recap – A New Form of Conversion Rate Optimization by Joanna Lord

MozCon Day 3 Recap - A New Form of CRO by Joanna Lord

Rethinking CRO Entirely – Joanna Lord – @joannalord On the final day of Mozcon 2012 the great presentations continued.  Joanna Lord from SEOMoz shared some great insights about how CRO is changing and how we need to adapt as marketers.  Here are some of my notes from her presentation: Testing can take a lot of […]