Simplify. Track Goals. Sell More Stuff.
by Nathan Blair, September 14, 2010
Eliminate everything on your website that doesn’t contribute to the primary objective. Every website has one major objective. It could be a purchase, download, contact form submission, or any number of actions. It also has several other less important but necessary objectives; actions that only indirectly result in a sale. A successful website is … Read more
Web Counters are so 90's
by Scott Smoot, February 20, 2009
If you have a website, it’s pretty much a given that you have analytics software for your site. Over just a few years, the software and capability of measuring the varied statistics of your site have gone from rudimentary, to more than most people even understand. I can still remember the days … Read more
