google webmaster tools

How To Make Authorship Part Of Your Content Marketing Strategy

How To Make Authorship Part Of Your Content Marketing Strategy

Search marketing is a rapidly evolving industry – it’s exciting. This rapid evolution has helped us recognize the benefit of being agile in response to change. We’ve seen the landscape change frequently and drastically over the past year which has caused many search marketers and businesses to reevaluate their current online marketing strategies, implement new […]

Google Search Becomes More Secure

Privacy and SSL encryption are important to a lot of internet users. Google recognizes this and is always looking for ways to improve online security for its users. A major announcement was published yesterday on the Google Blog, touting enhanced search privacy for signed-in users. Last year, Google introduced an encrypted search service for those […]

Google Announces Reclassification Of Backlinks

Last week Google announced a change to the way they classify internal and external links in Webmaster Tools. The update shouldn’t change the number of links, but should report your links in a more accurate way in regards to where they are coming from. In the past, links from subdomains (ie: example.seo.com) were classified as […]