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Split Testing – Knowing is Half the Battle, Part 1

I get energized when clients and my SEO colleagues catch the vision of split testing changes to a website. The potential for conversion rate increases is huge, and it’s also great fun! It’s not all rainbows and fluffy bunnies, however. There are challenges that can sabotage otherwise promising split testing efforts. Awareness of these challenges [...]

Emily Duffy
SEO.com has helped our company increase site traffic and significantly improve keyword rankings. We've enjoyed working with their team and have loved the positive results.
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