New York Times

Content Farm Update Conspiracy?

Yesterday, Google launched the “farmer update,” an update to clean up spammy content farms from the SERPs. Content farms such as eHow, eZine, Mahalo are effected drastically in their rankings. Now let’s connect some dots! About.com is a content farm. About.com is not effected by farmer update (Not confirmed, just what I am seeing). About.com […]

Is Your SEO in Good Hands? Response to the JCPenney Disaster

David Segal of The New York Times published “The Dirty Little Secrets of Search,” detailing how JCPenney.com used black-hat SEO to get incredible rankings. JCPenney’s SEO firm engaged in anchor-text-based paid links, which are against Google’s terms of service. As many know, paid links can produce significant results, but risking your website rankings may not […]