Allow me to take a little of the hassle, monotony, and time commitment out of creating quality, long-lasting, third-party links that will pass the “Panda” test and will deliver long-lasting results. Building high-value links is a constant, every-day challenge for search engine optimization companies and professionals. Building links that aren’t contrived and self-promoting in appearance [...]
Interview With Danny Dover, Globetrotter, Writer, SEO
March 28, 2011 by 11 Comments
In the last four years, Danny Dover moved quickly through the ranks of one of the SEO industry’s most prestigious firms. He recently left his position at SEOmoz to become senior search engine optimization manager at AT&T, where his focus is organic SEO for Yellowpages.com. Dover’s first book hit shelves in March. Last week, the [...]
Helping Keywords Find Their Long Lost URL
March 23, 2011 by Leave a Comment
Keyword research is not just for determining what you would like your website to rank for. Keyword mapping decides which URL shows up in the search results for certain keywords. Once upon a time, individuals read newspapers. If you wanted the latest sports news, you picked up the paper and found the sports page. What [...]
What is an SEO Specialist?
March 21, 2011 by 21 Comments
When I’m asked what I do for a living, I debate in my head how to answer the question. Should I say ‘SEO’ and wait for a confused look? Perhaps I should share my wife’s answer: “He organizes the Internet to get high rankings on Google.” Should my answer be brief or should I spend [...]
Why The BEST Way To Learn SEO Doesn’t Exist Yet
March 10, 2011 by 28 Comments
Not everybody is born an SEO prodigy. Most SEOs as kids did not envision search engine optimization as their future career (we obviously need to do a better job at glamorizing the profession). Because there are so many ways to fall into SEO, there are an equal number of ways to learn SEO and each [...]
How SEO Avoids Website Prosopagnosia and Makes Your Site Memorable
January 13, 2011 by 8 Comments
Prosopagnosia. What the heck is that? This is what I found myself asking while listening to a recent Radiolab podcast. Turns out it refers to “facial blindness”—as in you are unable to remember and recognize any one’s face. Every time seeing someone is as if it were the first. How odd would it be to [...]
Search Engine Optimization: Know Before You Go
December 28, 2010 by 28 Comments
Many companies decide on a whim to jump on the SEO bandwagon without really understanding the ramifications. While SEO is becoming more and more vital to a successful business model, there are many things that need to be considered before moving forward. Below are a few points to get the juices flowing. Marketing objectives Seems [...]
My Keyword Density Has Popped Me To You
May 22, 2009 by Leave a Comment
“My density has popped me to you.” How true that is. This misspoken statement by George McFly in may have had more meaning than he ever knew. But the question is how much influence does keyword density really have in the search results that are “popped” to you? I think we can all agree that [...]
