seo specialist

4 SEO Personalities Essential to a Team

Everyone who has worked in a team environment has experienced the group of people that seems to jive so well and simply get things done. While there are certain skills that must be had in any team no matter the industry—like project management for instance—in SEO there are four who can take a team further […]

SEO Generalist KOs Specialist in Surprise Upset

“A generalist is someone who knows less and less about more and more until he knows nothing about everything, while a specialist is someone who knows more and more about less and less until he knows everything about nothing.” In some fields, neurosurgery for example, nothing short of a specialist will do. There’s a reason […]