Get Down & Dirty With Your Website Code

According to Google their mission is to organize the world’s information and make it universally accessible and useful. I might add that they are also striving to provide  the best user experience possible. One aspect of SEO that is either looked over or forgotten is the technical side. I am not referring to the optimization of website […]

Selecting the Right Keywords to Capture your Target Market

Utilizing the most sophisticated and in-depth SEO methods is absolutely useless if you aren’t using the right keywords. While this may seem obvious to those of us in the industry, I believe there are many who are still using the wrong words and failing at SEO attempts. If you think like your consumer and select […]

SEO 2.0 – SEOs are Marketers Too!

From the conception of SEO to now, the whole goal and purpose of SEO was to get your website to rank #1 in the search engines for your “trophy keywords.” Over the years people have found many different ways, both ethical and not-so ethical, to increase their search engine rankings; but the times of traditional […]

Using Long Tail Keyword Phrases Will Help Improve Your Site Rankings in the Search Engine Results Page

I know my title is long and ridiculous, but it does help emphasize what long tail is all about. “Long tail” keywords are a string of three or more words that make up a phrase. The concept of long tail is pretty simple: Tap into the large amounts of search traffic using longer keyword phrases. Like […]

Say What? Keyword Density, Frequency, Prominence, & Proximity?

On site optimization is an important factor affecting search engine rankings. It involves all of the changes and tweaks made to the code and content of a website, and tells Google exactly what the site is about. This sounds like a no brainer, huh? Just a simple tweak here and there, and your site is […]

Don’t Even Try to Deceive the Search Engines

A few months ago I posted a brief guide of “The 5 Don’ts of SEO” listing suggestions of things not to do when designing a website. These guidelines include a few of the common “Don’ts” and suggestions from Google to help you keep your site compliant with search engines’ webmaster guidelines. Each month I’ve been […]