Top Keyword Research Tools

Conducting keyword research can be a bit of a challenge if you aren’t using the right tools. When you conduct a search for “keyword research tools,” you’ll come across so many choices it can be hard to choose just one. So what are some strong keyword research tools available today? I’ve come across a few […]

Is Twitter Really an Effective Internet Marketing Tool?

Twitter is an extremely popular social media site, and many companies are exploring ways to use it for marketing purposes. With all the attention it’s getting, it seems as though anyone who is anyone is posting updates on Twitter. I must not be anyone. I’m a copywriter. Twitter never seemed to apply to me. If […]

Does Your SEO Firm Offer X-Ray Vision?

Are you being kept in the dark by your current SEO firm? Do you wish the communication lines were a little more open? It’s too bad that some SEO companies view communication and sharing as a conflict of interest rather than an opportunity for reinforced, attack-at-all-sides teamwork. Amazingly, some SEOs believe clients would only stick […]

Speaking at PageRank's Funeral

I came back last week from a relaxing vacation and found an email in my inbox sporting the following title: “PageRank is Dead.” Upon reading the title, my mind went blank, closing up in an effort to prevent shock. Was this possible? The Death of PageRank? I tried to remember the predetermined events of the […]

2009 Branding Campaigns Using Social Media Marketing

In the last six months, we’ve seen many established food brands give away food using social media marketing. Using this medium, many companies have transitioned to online marketing and successfully received online and traditional press. In addition to press, many bloggers and fans of Twitter and Facebook have shared their brand preferences effectively endorsing these […]

Hashing Out the Pros and Cons of the Microsoft-Yahoo Merger

There was big news Wednesday morning that sent ripples throughout the SEO world. If you haven’t heard yet, on July 29, the Associated Press reported that Microsoft Corp and Yahoo Inc. finally merged. Now, there are a lot of details and some obstacles facing this Microsoft-Yahoo deal. But if and/or when it happens, will it […]

Transformers of SEO Part 2: The Decepticons

Thanks to a couple of comments from Princess Zelda and Dan Schulz on my previous post about Transformers of SEO, I have had some inspiration to write a follow up to it. This follow up will compare some of the current blackhat SEO strategies to the Decepticons.