Google's Latest "Freshness" Algorithm To Affect 35% of Searches

Google announced the freshness algorithm update this morning. It’s intended purpose is to provide the best results for the most recent information you’re seeking. This algorithm update follows several Panda updates and last year’s caffeine update, which focused on the speed of indexing new content. If I search for [olympics], I probably want information about […]

Movember is for Moustachery

The hairy month of Movember is upon us once again. Continuing the tradition started last year, we manly men of have decided to take up the cause by lifting not a blade to our faces over the entire month of November. There is indeed a worthy cause behind all the fine moustachery that you’ll […]

Quick Link Building Wins via Infographic Directories

This is going to be a rather short post from me today, but wanted to take a few minutes to discuss how to get some quick links from infographic directories. As I discussed in a post over at, the sole purpose of infographic marketing is to attract natural backlinks. Infographics, when created with a […]

Proving the Value of SEO [Slide Deck]

Thanks to everyone that attended the webinar this morning! As promised: here is my slide deck. If you have any questions from the webinar or regarding the slide deck, shoot away on Twitter or in the comments below! Proving the Value of SEO View more presentations from Short Summary In this webinar, I talk […]

Black Hat SEO: Killing Your Rankings [Infographic]

Google has warned that black hat tactics are “unethical, overly aggressive marketing efforts where a company tries to manipulate search engine results in an unfair way.” Despite Google’s warnings, many Internet companies persist in providing black hat SEO services. The truth is, using black hat tactics on your site can be as scary as facing […]

Do You Use Data Providers To Boost Your Local Search Results?

Having your business rank in local search results can get complicated, especially if the local review sites don’t have your correct business address. Correlating the right business address online is super important in order to rank in local search results. Logging into each local review site individually and correcting your business address manually may seem […]

Google Search Becomes More Secure

Privacy and SSL encryption are important to a lot of internet users. Google recognizes this and is always looking for ways to improve online security for its users. A major announcement was published yesterday on the Google Blog, touting enhanced search privacy for signed-in users. Last year, Google introduced an encrypted search service for those […] named top Search Marketing Firm by Website Magazine

SALT LAKE CITY — Utah-based was named the top search marketing firm in the October 2011 publication of Website Magazine. Website Magazine has only released the rankings twice this year and both times, has been at the top of the list. According to Website Magazine, rankings are calculated using a proprietary method that […]