Interview: Rand Fishkin Dishes on Google

Rand Fishkin, CEO of Seattle-based, was in Salt Lake City this week speaking at the first stop on this summer’s Family MozCation tour. In between sipping Corona, signing autographs and posing in pictures with Utah fans, Fishkin spoke with about, among other things, his relationship with Google Spam Czar Matt Cutts. Shown on […]

The Future of Google Plus and Google Circles

Google+ with Circles is alive! More importantly, it feels alive, which is more than we could ever say for Google’s other ill-fated attempts at creating a social network. In all of my circles, one topic continues to dominate today’s conversation: Google+. Everyone is chiming in with what they love about Circles, what they hate, and […]

Utah SEOs Pack First MozCation Tour Stop

SALT LAKE CITY – Some have called Utah’s technology industry “Silicon Slopes,” because the tech sector is situated so close to the Wasatch Range. Adobe and Microsoft have offices in the state so it shouldn’t surprise anyone that many search engine optimization firms call Utah home. Because search engine optimization is a newer field, many […]

Two Must Have Filters for Google Analytics

Google Analytics is a very powerful tool that every website should have installed. Those who have browsed through their analytics report know how valuable the information can be for improving conversions and making informed business decisions. As a result, webmasters and marketers must make every effort to ensure their data is as accurate as possible. […]

New Google Products Will Impact SEO

Google recently completed their Inside Search event where a number of new products were announced and presented for demonstration. This recap discusses some of the products that may impact the future of SEO. Search by Image Perhaps the most exciting and interesting development from Inside Search was the announcement of Search by Image. Users may […]

With SEO, You Get What You Pay For!

SEO is the fastest growing marketing channel because of the incredible return on investment that can be obtained in a relatively short amount of time. With the right strategy and implementation, website optimization can dramatically improve sales, branding and market share. In the last decade, the Internet has become a main resource for shoppers and […]

Back to Basics: Common Misconceptions About Online Marketing

You’re fired up. You’re a new business owner set with your latest idea (the best thing since sliced bread). You’re ready to jump into making your product or service respected and well known. How hard can it be? Well, there are millions of sites on the Internet and your competitors are working to rank higher […]