10 Incredible Face-Melting Google Tricks


Many companies regularly use humor in their marketing efforts.  Old Spice comes to mind, with their ridiculously funny spots featuring Isaiah Mustafa, and recently Fabio (although I’d contest the latter isn’t as funny as the originals were, but I digress…) Since Google dominates the search engine market in America, it’s a good bet that when […]

Pubcon Las Vegas Day 2 – Key Takeaways


Day 2 of PubCon Las Vegas 2011 was full of great information! Here are some of the highlights from Wednesday's sessions:   Content Take advantage of user-generated content for your site. Peer reviews can be effective to encourage conversions on a page. Websites typically are seeing a 555% increase in click-through rates when reviews are posted […]