Pubcon Las Vegas Day 3 – Key Takeaways

Pubcon Las Vegas 2011

As Pubcon 2011 wraps up, it's difficult to reflect on the past 72 hours on so few hours of sleep. Wednesday, we attended Alan Bleiweiss' #EpicDinner with 120 attendees. It was fantastic. He did an incredible job. Afterward, we went to karaoke and watched several of our own rock the mic and the dance floor. […]

Google's Latest "Freshness" Algorithm To Affect 35% of Searches

Google announced the freshness algorithm update this morning. It’s intended purpose is to provide the best results for the most recent information you’re seeking. This algorithm update follows several Panda updates and last year’s caffeine update, which focused on the speed of indexing new content. If I search for [olympics], I probably want information about […]

ICANN Approves New Domains (TLDs)

The big news last month from ICANN is that .anything domain names, also referred to as generic top-level domains (gTLD) have been approved. This is a huge move for the governing body that has approved 22 TLDs, some of which are rarely used and almost never rank in Google, Yahoo!, or Bing. Internationalization of domains […]

After Cancellation Notice, Offshore SEO Company Threatens Negative Reputation Management Campaign

A company received a smear campaign threat from its outsourced SEO firm because the firm knows Google’s algorithm improperly ranks negative results, which Google claims helps to show an impartial view of the Web. Reference this e-mail and tell me if you’d rather hire offshore to save a few dollars or go with a reputable […]

7 Social Media Activities To Outsource

1. Blogging Blogging comes in many forms from corporate blogs with a controlled message to personal blogs with information about that latest weekend retreat with friends. Businesses often find it difficult to provide the necessary resources to blog consistently with a message that is satisfactory to upper management and provide enough value to both marketing […]

Google Instant — Instantly Changing the Way We Search?

Google announced a new feature this morning named Google Instant that focuses on returning search results faster than ever. The already fast search engine just got faster by returning results as you type. According to the product page it intends to bring: Faster Searches: By predicting your search and showing results before you finish typing, […]

5 Steps to the Perfect Elevator Pitch

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The last time I was in Seattle for SEO training, I was walking back to my hotel room after dinner when I was stopped by a homeless man. He was sitting outside my hotel and struck up a conversation. He was homeless but not hopeless. He prided himself on his musical talent and his unique […]

Google Caffeine and Publishing Social Media

So far, Google Caffeine seems to be less than exciting, in terms of watching results at least. If you are looking at the wrong things, you can compare it to watching a turtle race. Last week, we published a post on our SEO blog and embedded a link to YouTube for our Gary Vaynerchuk spoof […]

Gary Vaynerchuk (Spoof) Promoting's $60,000 Giveaway

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Yesterday, we announced the Ultimate Web Marketing Makeover where companies who have been hit hard by the recession can enter to win over $60,000 of web marketing services. It’s our way of giving back since we’ve been fortunate enough to grow. For fun, we threw together a video spoof of Gary Vaynerchuk and our […]