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Andy Eliason

Andy Eliason
Andy Eliason has been writing in the SEO industry longer than is technically healthy. He once considered counting all the words he has written over the years, but decided that such an endeavor could only end in tears.

Recent Posts

May 18, 2016 / by Andy Eliason

18 Social Media Tools Worth a Closer Look

There comes a time in any company’s marketing efforts when they reach Peak Social – that point at which they’ve hit the maximum rate of extraction from their social media efforts and can only enter a state of terminal decline from there.

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Dec 23, 2015 / by Andy Eliason

Link Building Strategies for 2016

The end of this year should see Google rolling out its new Penguin update, which is said to include some real-time elements that could significantly change the game for link building strategies in 2016.

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Dec 11, 2015 / by Andy Eliason

SEO Forecast for 2016

The New Year is right around the corner – it’s a time when companies take a look back and try to determine what went right and what went wrong and how they can apply those lessons to the next 12 months.

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Sep 3, 2015 / by Andy Eliason

Lee Odden Keynote: Be the Best Answer – SLC|SEM Digital Marketing Conference 2015

The final keynote of the day was by the CEO of TopRank marketing, Lee Odden. The title was The Strategic Role of Content, Social & SEO in Integrated Marketing, which really boiled down to “being the best answer” for your customers, wherever they’re asking questions.

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Sep 3, 2015 / by Andy Eliason

Duane Forrester Keynote: The Future of Digital Marketing – SLC|SEM Digital Marketing Conference 2015

We returned to the main hall for the first of the final two keynotes. Duane Forrester, Senior Product Manager for Bing, started by asking what is at stake over the next 10 to 15 years. The next slide that came up pointed out that 7 trillion dollars was at stake.

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Sep 3, 2015 / by Andy Eliason

David Locke Keynote: Extending the Moment – SLC|SEM Digital Marketing Conference 2015

The afternoon sessions started off with a keynote from David Locke, the radio voice for the Utah Jazz.

You may note that the words SEO, SEM, digital marketing, or even marketer are not listed in his job title. In fact, the

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Sep 3, 2015 / by Andy Eliason

Cyrus Shepard Keynote: Human Optimized SEO – SLC|SEM Digital Marketing Conference 2015

SLC|SEM has been a big part of the digital marketing community in Utah for the last four years or so, and yesterday they hosted the Digital Marketing Conference for 2015, bringing in some industry leaders and insiders for a day of education and networking. We kicked off the conference with

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Oct 3, 2014 / by Andy Eliason

Webinar Recording: Five Content Marketing Metrics You (are not tracking, but) Should Track

On September 24, our VP of Client Services, Claye Stokes, was invited to participate in Right Intel’s latest webinar to discuss marketing data points that act as “leading indicators” of your eventual successes or challenges. Most companies fail to track these numbers, even though they play an integral part in most content marketing campaigns.

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Sep 27, 2014 / by Andy Eliason

Can Google Determine the Level of Quality in Your Content?

In the recently released Searchmetrics Ranking Factors Study, the case for quality content is once again highlighted as a critical SEO component. There should be any number of people out there who are rolling their eyes right about now, thinking: not another post about how “content is king.” We’ve

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Jul 17, 2014 / by Andy Eliason

Is Tumblr Really a Valid Marketing Tool?

Just over a year ago, Yahoo! paid a billion dollars to acquire Tumblr. They may have done this to get in on the social scene and expand their offerings, or they may have just been trying to impress the cool kids. Either way, this caused a lot of talk in the

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