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Ash Buckles's Recent Posts

Ash Buckles
For 15 years, Ash Buckles has worked at the forefront of branding through search engine optimization, pay-per-click advertising, blog marketing, social media, and ColdFusion development. As a recognized industry thought leader, he regularly speaks at search marketing events put on by organizations such as the American Marketing Association, SLCSEM, and Utah Valley Entrepreneurial Forum. His experience includes online marketing consulting with hundreds of enterprise clients as well as small businesses.

Nov 11, 2011 / by Ash Buckles

Pubcon Las Vegas Day 3 - Key Takeaways

As Pubcon 2011 wraps up, it's difficult to reflect on the past 72 hours on so few hours of sleep. Wednesday, we attended Alan Bleiweiss' #EpicDinner with 120 attendees. It was fantastic. He did an incredible job.

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Nov 3, 2011 / by Ash Buckles

Google's Latest "Freshness" Algorithm To Affect 35% of Searches

Google announced the freshness algorithm update this morning. It's intended purpose is to provide the best results for the most recent information you're seeking.

This algorithm update follows several Panda updates and last year's caffeine update, which focused on the speed of indexing new content.

If I search for

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Oct 13, 2011 / by Ash Buckles

New Group of Search Marketers are Putting Utah on the Map

 

SALT LAKE CITY -- Hundreds of people are expected to attend the first gathering of a group of search marketers

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Aug 31, 2011 / by Ash Buckles

The Stars of Search Marketing [Infographic]

Inspired by August’s famous Perseid meteor shower, the “Stars of Search” infographic spotlights some of the brightest lights in the SEO universe.

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Now keep in mind that this is not

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Jul 2, 2011 / by Ash Buckles

ICANN Approves New Domains (TLDs)

The big news last month from ICANN is that .anything domain names, also referred to as generic top-level domains (gTLD) have been approved. This is a huge move for the governing body that has approved 22 TLDs, some of which are rarely used and almost never rank in

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Dec 15, 2010 / by Ash Buckles

After Cancellation Notice, Offshore SEO Company Threatens Negative Reputation Management Campaign

A company received a smear campaign threat from its outsourced SEO firm because the firm knows Google’s algorithm improperly ranks negative results, which Google claims helps to show an impartial view of the Web.

Reference this e-mail and tell me if you’d rather

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Oct 28, 2010 / by Ash Buckles

7 Social Media Activities To Outsource

1. Blogging

Blogging comes in many forms from corporate blogs with a controlled message to personal blogs with information about that latest weekend retreat with friends. Businesses often find it difficult to provide the necessary resources to blog consistently with a message that is satisfactory to upper management and provide enough

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Sep 8, 2010 / by Ash Buckles

Google Instant -- Instantly Changing the Way We Search?

Google announced a new feature this morning named Google Instant that focuses on returning search results faster than ever. The already fast search engine just got faster by returning results as you type.

According to the product page it intends to

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Nov 5, 2009 / by Ash Buckles

5 Steps to the Perfect Elevator Pitch

The last time I was in Seattle for SEO training, I was walking back to my hotel room after dinner when I was stopped by a homeless man. He was sitting outside my hotel and struck up a conversation. He was homeless but not hopeless. He prided himself on his

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Oct 7, 2009 / by Ash Buckles

Google Caffeine and Publishing Social Media

So far, Google Caffeine seems to be less than exciting, in terms of watching results at least. If you are looking at the wrong things, you can compare it to watching a turtle race.

Last week, we published a post on our SEO blog and embedded a link to YouTube

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