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Kaylee White's Recent Posts

Kaylee White
As a kid, Kaylee couldn't decide between becoming an artist or a scientist. She found the best of both worlds when she discovered graphic design. Today, she designs professionally and loves that she gets to solve problems, be creative, have fun, and call it a career.

Jul 1, 2014 / by Kaylee White

Really BAD Design Advice

Everyone – and I mean EVERYONE – has something to say when it comes to the best and the most effective designs. Of course, you really need to be careful whose advice you actually take. Some of it may be… less than reliable.

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Jun 19, 2014 / by Kaylee White

You May Not Make the Logo, But Do You Know How to Manage It?

You have put time, money and resources into creating a simple image to visually represent your business. You hired a designer, there were brainstorming sessions, descriptive words, sketches, font selections, color swatches, revisions, revisions, revisions, and finally you have found the perfect logo. The design process ends and you are

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Dec 17, 2013 / by Kaylee White

29 Free Resources for Creating Online Visual Content

We all know that visual content is a big deal on the web today. It is clearly expressed on social media platforms, plastered on blogs and online articles, and dappled throughout websites. From images, videos and animation to presentations, infographics and charts, visual content has become a huge component of

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Nov 1, 2013 / by Kaylee White

Target Practice: Details Designers Need from Marketers to Aim for Success

It is time to hire a designer, and you want someone who pays particular attention to detail. Be prepared, because designers will expect the same dedication to detail from you, the marketer.

The reason is this: You are hiring a designer, a creative problem solver whose purpose is to create visual

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