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Melanie Nelson's Recent Posts

Melanie Nelson
Melanie is a former content strategist at SEO.com. She graduated from Utah State University with a degree in Mass Communications/Public Relations and a minor in English. She enjoys the outdoors, snow skiing, dancing, and spending time with her family.

Jul 7, 2014 / by Melanie Nelson

SEO.com Online Content Collective July 7, 2014

3 of Google’s Most Important Recent Changes

Google is constantly updating and making changes to each and every one of their services and apps including: Gmail, Google Maps, YouTube, Chrome, search engine algorithms, etc. Oftentimes we find these changes are geared toward the user in order to enhance the overall experience.

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Jan 27, 2014 / by Melanie Nelson

SEO.com Online Content Collective – January 27, 2014

Link Building 2014

Contrary to what many people think, link building is far from over. We can, however, say ‘rest in peace’ to link scheming. To better clarify these two terms, many people like to refer to the correct, natural, form of link building as link ‘earning.’ It doesn’t

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Oct 21, 2013 / by Melanie Nelson

Online Content Collective October 21, 2013

This week’s content collective covers a wide variety of topics as we discuss buyer personas, Penguin, and nofollow tags. These three practices have evolved quite a bit over time but are just as relevant as ever for SEO and online marketing.

Colby Hooley Recommends:

6 Reasons Why Buyer Personas are More

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Sep 30, 2013 / by Melanie Nelson

SEO.com Online Content Collective September 30, 2013

This week’s Content Collective is similar to last week’s as the topic of increased ‘Not Provided’ keywords is on the forefront of most SEO’s minds. Here are a couple of articles from Moz, both direct, yet encouraging, regarding the update. We’re also sharing an article with a unique perspective on

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