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Preston Van Dyke

Preston Van Dyke
Preston's addictions include SEO, Web Development, Diet Coke and Online TV.

Recent Posts

Nov 2, 2012 / by Preston Van Dyke

Are Google's Algorithms Running Faster Than They Can? A Look at the New Link Disavow Tool

About two weeks ago Google launched a link disavow tool. The purpose of the tool is to suggest to Google to disavow bad links to a website for webmasters who have either received a webmaster report with a notice of unnatural links or who have been impacted by the Penguin

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Oct 23, 2012 / by Preston Van Dyke

Quick Tips on Google Algorithm Impact Detection & Resolution

Panda Google Algorithm Impact: How To Know If Your Website Was Affected

To identify if your site has been impacted by any of the Panda updates you will need two things:

First, you’ll need to know which date the specific Panda update in mind has occurred. You can get these dates from a number

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Oct 17, 2012 / by Preston Van Dyke

The Best Way To Develop an Optimized Mobile Website

The mobile search market is fast rising. Google searches that come from mobile devices now make up 15% of total Google search volume. This rate of growth is expected to continue, and Google continues to maintain the lion share (95%) of all mobile queries.

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Oct 10, 2012 / by Preston Van Dyke

4 Unmatched Sources To Track Google Algorithm Updates

It's Never Been Easier To Track Google Algorithm Updates

It is almost impossible to keep up with every single change in the Google search algorithm, at least on your own. So, here are four sources to help you keep up with and track Google algorithm updates, as well as what they

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Oct 4, 2012 / by Preston Van Dyke

Keyword Research In 15 Minutes Or Less

There is no doubt extensive and detailed keyword research has its place. If you haven't been exposed to effective processes for vast keyword research I'd recommend diving into my "explode your keyword list right" series. But sometimes keyword research should be

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Oct 3, 2012 / by Preston Van Dyke

Google Webmaster Guidelines Update: Cracking Down On Rich Snippets

Rich Snippets Get Sent To The Corner

In the past Google has been fairly slow in their response and resolution for spammy approaches to organic marketing. This is not one of those cases. It was just last July (2011) when Google, Bing & Yahoo officially agreed to conform to

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Aug 6, 2012 / by Preston Van Dyke

Search Engine Optimization vs. User Experience Optimization

The discussion of whether user experience optimization should take priority, or even in place of search engine optimization, is not necessarily a new one, but it is one of the most important conversations we could be engaging in right now. My goal here is to explain that both

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Aug 3, 2012 / by Preston Van Dyke

What Makes a Good Domain Name? [Video FAQ]


Determining a good domain name comes down to 3 different approaches. They are brand, brand plus keyword, or simply a exact or broad match keyword domain.

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Jun 1, 2012 / by Preston Van Dyke

What Is Linkbait and How Does Linkbait Work? [Video]

 

What Is Linkbait?

Linkbait is the process of publishing a remarkable piece of

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May 15, 2012 / by Preston Van Dyke

5 Content Marketing Strategy Fundamentals

Every SEO campaign can be broken down into 5 fundamentals, then segmented into off-site (link building) and on-site (content) approaches to identify and understand the application. This webinar recap and slide deck (at the bottom of this post) is a top level guide to assist you with setting the correct content marketing

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