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Oct 27, 2016 / by Raquelle Dickerson

Why You Should Be Running Video Ads on Facebook

If you are not utilizing video ads on Facebook, you are missing out on a huge opportunity. Advertising has always been visual, but when you augment video content with the power to target your ideal audience the impact can be huge. Facebook’s Newsfeed algorithm is placing a lot of weight on videos, and for good reason.

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Nov 19, 2015 / by Raquelle Dickerson

7 Tips for Social Media Optimization

SMO (Social Media Optimization) is an important factor in your internet search rankings. This strategy is often overlooked by many companies, even though it can help increase your position within the search rankings.

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Sep 29, 2015 / by Raquelle Dickerson

Google+ Changes

Google+ Changes: What it means for your business

Google+ is like Tupac Shakur--alive or dead? Who knows? Speculation continues to grow about what will happen with Google Plus. The recent changes with Google+ has businesses questioning how they should approach social media, and wondering, “How will this

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