by Sarah Snider | May 18, 2021 | Content Marketing, Keyword Research, PPC, SEO, Uncategorized, Web Development
Editor’s Note: This blog post was originally published in 2019. As of May 2021, it’s been updated and republished to reflect current information. The article was cleaned up, recommendations were reassessed, and references refreshed. Spring is often associated with a...
by Sarah Snider | Mar 11, 2019 | Conversion Optimization, PPC, SEO
If you work in any technology-based company or sector, you know things are always changing. What was standard practice and trendy and new one day or week becomes outdated and ineffective the next. As SEO trends constantly come and go, one simply can’t afford to not...
by Sarah Snider | Feb 25, 2019 | Conversion Optimization
With all the websites out there, you’ve likely by now stumbled upon a few riddled with frustrating pop ups. These sudden, unwelcomed blurbs asking if you need help, to subscribe or to download a whitepaper disrupt your reading and either startles or annoys you. Why do...
by Sarah Snider | May 15, 2018 | Link Building, SEO, Web Development
Editor’s Note: This blog post was originally published in 2018. As of August 2021, it’s been updated and republished to reflect current information. The article was cleaned up, recommendations were reassessed, and references refreshed. When it comes to SEO, many...
by Sarah Snider | Mar 14, 2018 | SEO
If you’ve been in SEO for any amount of time, chances are you’ve ran into others who just don’t seem to geek out about 404s, redirects, backlinks, spiders, canonicals, and indexing the way you do. Instead, when you discuss any on of these elements in public, you...
