by Sarah Snider | Feb 9, 2018 | Keyword Research, Local SEO, SEO
If you’re a small business owner, you have likely heard at least one person suggest that you learn SEO (search engine optimization) and implement an online strategy for your business. After all, most people first look to the internet – either on their smartphones or...
by Sarah Snider | Feb 1, 2018 | Keyword Research, SEO
A lot of people make some pretty serious resolutions at the beginning of the year. Unfortunately, most of us have given up on them by the time February rolls around. (Some estimates say at least 80% of people have given up on their goals by the second month.) The...
by Sarah Snider | Jan 23, 2018 | Content Marketing, Keyword Research, SEO
Most businesses seem to know that SEO is integral to their online efforts, even if they don’t fully understand how it works, or how it’s changing. SEO has been around for decades, but only since the early 2000s has the search engine giant, Google, taken measures to...
by Sarah Snider | Dec 5, 2017 | Conversion Optimization, Link Building, SEO
It’s hard to believe that there are just a few weeks left in 2017. How effective were your SEO strategies and initiatives? Were they better or worse than expected? Similar to other areas in the tech industry, SEO is constantly changing. The once fail-proof...
by Sarah Snider | Sep 26, 2017 | Local SEO, SEO
The fact that web searches from mobile devices have outnumbered those on desktop has been a reality since 2015. As this trend is expected to continue, Google began experimenting with mobile-friendly factors in its search algorithm in 2016. It is still yet to be...
