by Scott Smoot | Mar 7, 2011 | Blog, SEO
I’m going to outline current beliefs on how brands affect SEO, and how to improve your brand in a way that will effect your rankings. Keep in mind this is a new and emerging aspect of SEO. Most of this is theoretical and based of off general statements from...
by Scott Smoot | Jan 5, 2011 | Blog, Content Marketing, SEO
It happens all the time, and causes me to scratch my head in complete confusion every time: Someone I’m working with on SEO will own multiple domains for the same business. I don’t mean that they have a couple related domains, I mean the same business and...
by Scott Smoot | Aug 26, 2010 | Analytics, Blog
This tactic is not really new. In fact, it’s quite old by Internet and SEO standards (being a couple years now). Nevertheless, I see the problem of bad data flowing into Google analytics with enough regularity that I think this deserves some review. Don’t...
by Scott Smoot | May 27, 2010 | Blog, SEO, Video Marketing
I recently ran across a video of athletes literally running on water. I saw the video, passed it on (with a fair degree of skepticism), pondered on its implications. Running! On water! Then, once I got over how cool it looked (and stopped trying to figure out if I...
by Scott Smoot | Nov 2, 2009 | Blog
Hopefully, we should all know that websites need good, relevant content in order to be successful at SEO. The better your content is, the more likely it will be to show up in search engines and naturally attract links to your site. Additionally, fresh content is a...
