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Google’s Core Algorithm Update

Google’s Core Algorithm Update

Once again, the Digital Marketing world is going through dramatic changes. This couldn’t be more true than what happened last week. Late last week, Google rolled out the December 2020 Broad Core Update. Countless SEOs have been waiting for an update since the one back...
6 Principles of Effective Email Marketing

6 Principles of Effective Email Marketing

Email is an online marketing tool that has the potential to reach a huge number of people who are interested in your products or services. And while it is possibly one of the oldest (well, let’s call it: “most well established”) methods of outreach, research continues...
How to Write for SEO

How to Write for SEO

Remember the good old days of SEO, when all that you really needed to have “valid SEO content” was a certain number of words crossed with a certain percentage targeted keywords and punctuated by a few words linking to targeted pages? It was simple, and easy, and...