by Andy Eliason | Nov 7, 2017 | Conversion Optimization, PPC, SEO
Before you know it, another holiday season will be upon us. You may have already started preparing for your own personal holidays—buying gifts and putting out holiday decorations—but what have you done to prepare your website for the holidays? Now, we’re already in...
by Andy Eliason | Oct 11, 2017 | Conversion Optimization, PPC
To put it simply, marketing has one single purpose: to get more sales. That’s not exactly a ground-breaking revelation, I know, but we need to say it to set the stage for the discussion and understand the purpose of remarketing. Placing ads in front of potential...
by Sarah Snider | Aug 11, 2017 | Content Marketing, Local SEO, PPC, SEO, Social Media
Maybe you’re that small mom and pop shop which started over 30 years ago or maybe you just launched you first entrepreneurial enterprise. When you start reading all about SEO, and all the different opinions out there about it, you might begin to sweat and feel little...
by Sarah Snider | Jul 12, 2017 | PPC
You’re excited about how your business is growing. More and more people are becoming aware of your company and brand. You want to continue to advertise your business and its products. You’ve heard great things about Google Adwords and think it’s a good next step to...
by Andy Eliason | Mar 3, 2017 | PPC
AdWords can seem like a fairly complex and daunting venture to small businesses who have never gone down this road before. And, to be completely fair, there is certainly some complexity and delicacy to a PPC campaign, but there is also a great opportunity for drawing...
by Andy Eliason | Dec 9, 2016 | PPC, SEO
In today’s internet-driven world, it is not enough to simply have a website with a lot of pretty images and product descriptions. You need a website that is easily found when people are ready to make a purchase. There are, of course, several online marketing services...
