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16 Ways to Use LinkedIn Effectively

16 Ways to Use LinkedIn Effectively

LinkedIn can be a valuable professional online networking tool that has many uses including finding jobs, finding opportunities to advance in one’s career, hiring employees, locating leads and business partners, and meeting and discussing professional topics with...
What Does a Social Media Manager Do?

What Does a Social Media Manager Do?

When many people hear the words “social media” in a job title, they might let out slight giggle or smirk. They’re thinking: Isn’t social media supposed to be a fun time-waster that someone does off the clock and away from the office? The thought of writing social...
Get Your Social Media Ducks in a Row

Get Your Social Media Ducks in a Row

There are a lot of moving parts to an effective social media campaign, and keeping everything moving together nice and smoothly can be a pretty serious challenge. Are you just posting to your preferred networks once or twice – whenever the mood hits you – or do you...