A blog can be a powerful marketing and lead-generation tool that also contributes to a stronger presence in the search engines.
It’s hard to believe that there are just a few weeks left in 2017. How effective were your SEO strategies and initiatives? Were they better or worse than expected?
Before you know it, another holiday season will be upon us. You may have already started preparing for your own personal holidays—buying gifts and putting out holiday decorations—but what have you done to prepare your website for the holidays?
To put it simply, marketing has one single purpose: to get more sales. That’s not exactly a ground-breaking revelation, I know, but we need to say it to set the stage for the discussion and understand the purpose of remarketing.
You’ve done your research, looked into a few different SEO companies, and found one you believed had the experience and expertise to push your website right to the top of the search engine rankings. There, you would immediately start reaping the rewards of higher traffic levels.
Your company has set up an e-commerce website to advertise your product and make it convenient for customers to make purchases. You have to keep these products moving to ensure the revenue keeps flowing. You want to establish positive relationships with customers so they will be loyal to your company’s brand.
Search engine optimization (SEO) is a term that gets thrown around a lot. It is no longer a hip, mysterious thing. Many people know what it is and numerous large companies already have a well-developed SEO strategy in place.
It was a long and extensive process to find the right SEO agency to lead your charge into the digital marketing realm, and, at this point, our job is just getting started. But that doesn’t mean that yours is done.
You’ve worked hard on creating a website that is functional, informative and attractive. Sales should just come pouring in now, right?
SEO is an absolutely essential tactic to have in your digital marketing strategy. Whether you are doing it on your own or using an agency, it is important to understand which metrics you really need to pay attention to.