Both consumers and businesses are experiencing huge benefits by focusing on the growing mobile market. In the last five years, local search has increased more than 200%, and a large portion of these users (up to 89% of them) are taking immediate action. More than half of those searches end
Since the Beijing Summer Olympics of 2008, the number of global internet users has increased from 1.5 billion to 2.3 billion, and the online outreach for the games has subsequently risen. Social media has no doubt played a significant role in Olympic exposure, helping the overall viewership increase by 200
Google's Panda Updates are designed to penalize sites with weak content and to reward sites with quality content.
Each of the 14 Panda Updates is an attempt to refine Google's search engine results for the better. Google
In the last 12 months, nearly 70% of marketers redesigned their websites to modernize its appearance and bring it in line with their branding efforts or to optimize for better lead generation. Modern design elements and an intuitive navigation structure can have a large impact on how customers view your
What’s your small business SEO strategy? If you’re like the many small business owners, you may be wondering how you can leverage the power of social media and online marketing to get ahead. In fact, only about 27 percent of small businesses have a current SEO plan, and when
The days immediately following Thanksgiving kick off the beginning of the holiday shopping season and are some of the busiest days of the year for retail sales. Retailers offer some of their best deals of the year in order to lure in shoppers and shoppers often camp out for hours
Google has warned that black hat tactics are "unethical, overly aggressive marketing efforts where a company tries to manipulate search engine results in an unfair way." Despite Google's warnings, many Internet companies persist in providing black hat SEO services. The truth is, using black hat tactics on your site can
Inspired by August’s famous Perseid meteor shower, the “Stars of Search” infographic spotlights some of the brightest lights in the SEO universe.
Now keep in mind that this is not
To maintain dominance in the search engine optimization market, Google constantly researches and adjusts its algorithm to provide the best search results for users. Google makes small updates all the time and these updates have become known as the Google Dance. Major algorithm updates, which have a big
Today I am going to look at a process in nature that occurs all around us and compare it with an SEO process that is often overlooked. To truly appreciate both of these processes it requires looking at them from a broader perspective.
Bees are marvelous insects. The first thing that