SEO.com employee dies after catching glimpse of Google algorithm

Video thumbnail for youtube video SEO.com employee dies after catching glimpse of Google algorithm - SEO.com

FOR IMMEDIATE RELEASE April 1, 2011 GOOGLEPLEX– An attempt by an SEO technician to obtain the coveted Google search algorithm has ended in tragedy. It is believed that John Cerchingin, a former SEO specialist at Utah-based SEO.com, died this week after catching a glimpse of the code. Cerchingin was pronounced dead at the scene. Obtaining [...]

Google's +1 button and how it may change SEO

Video thumbnail for youtube video Google's +1 button and how it may change SEO - SEO.com

Google has released a new +1 button similar to Facebook’s “Like” button, according to a Mashable post and a SearchEngineLand post. The new feature will allow Google users to, essentially, vote for pages and videos on the web and those votes will be displayed publicly. The new feature has not yet been released to all [...]

Google's Mission Statement: The Key to Long-Term SEO Success

“Google’s mission is to organize the world’s information and make it universally accessible and useful.” Source: Google’s Mission Statement Were you surprised by Google’s recent Panda/Farmer update? You wouldn’t have, had your philosophy and approach to SEO been informed and guided by the reason search engines exist in the first place, which happens to match Google’s mission [...]

How to Build a Website with SEO in Mind

To make sure your site is built for the search engines, be sure to balance these elements in your Web design. URL Structure: Don’t bother using page IDs for your URLs. Changing your URLs to a worded structure will not only help with SEO, but it will also help your users know what the page [...]

An Over-Optimizing Nightmare: Staying Off Google’s Naughty List

Disclaimer: The below post illustrates a personal experience. The views and opinions expressed in this post do not necessarily reflect those of SEO.com or the work performed with their clients. For the most part, link building is pretty straight forward and simple. You can publish your articles, request some directory listings, bookmark links, guest blog [...]

Using Adwords is Like Dating Google

Being in a relationship can be tough. If you use Google Adwords it might feel like you’re dating Adwords, and not in a good way. Imagine dating a person who remembers all your faults, who places a lot of weight on the first impression and then equally as much weight to every subsequent experience. That can [...]

Google Announces Mobile AdWords Management Now Available to Everyone

Video thumbnail for youtube video Google Announces Mobile AdWords Management Now Available to Everyone - SEO.com

Last Friday afternoon, Google announced that its AdWords for mobile is now fully available. This is big news for those individuals and agencies managing PPC accounts. This brand new mobile interface is only available on Android, iPhone, and Palm Pre devices. For Blackberry users, I guess we will just have to wait. For some reason [...]

Google Adds Recipes To Rich Snippet Markup

Yesterday, the Google Webmaster Central blog announced that in anticipation for the upcoming Barbecue season, they have added a new supported rich snippet markup format for recipes. The rich snippets for recipes include user ratings, preparation time, recipe type, a picture and more. Here is an example taken from the webmaster tools blog: In addition [...]

Website Loading Time Now A Ranking Factor In Google

It was announced Friday of last week that website loading time (aka site speed) is now a ranking factor in the Google algorithm. For the majority of the SEO world, this doesn’t come as any surprise since Matt Cutts and others have been talking about site speed for almost a year now. Even though site [...]

Google Caffeine – What You Need To Know!

As an SEO, I know that my industry is constantly changing and evolving. That is one of the reasons why I truly love marketing through the search engines. One upcoming change will be the release of what has been code-named “Google Caffeine,” which can be beta-tested here. It will be a new, more powerful version [...]

Emily Duffy
SEO.com has helped our company increase site traffic and significantly improve keyword rankings. We've enjoyed working with their team and have loved the positive results.
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