Google's Mission Statement: The Key to Long-Term SEO Success

“Google’s mission is to organize the world’s information and make it universally accessible and useful.” Source: Google’s Mission Statement Were you surprised by Google’s recent Panda/Farmer update? You wouldn’t have, had your philosophy and approach to SEO been informed and guided by the reason search engines exist in the first place, which happens to match Google’s mission […]

How to Build a Website with SEO in Mind

To make sure your site is built for the search engines, be sure to balance these elements in your Web design. URL Structure: Don’t bother using page IDs for your URLs. Changing your URLs to a worded structure will not only help with SEO, but it will also help your users know what the page […]

An Over-Optimizing Nightmare: Staying Off Google’s Naughty List

Disclaimer: The below post illustrates a personal experience. The views and opinions expressed in this post do not necessarily reflect those of SEO.com or the work performed with their clients. For the most part, link building is pretty straight forward and simple. You can publish your articles, request some directory listings, bookmark links, guest blog […]

Google Announces Mobile AdWords Management Now Available to Everyone

Video thumbnail for youtube video Google Announces Mobile AdWords Management Now Available to Everyone - SEO.com

Last Friday afternoon, Google announced that its AdWords for mobile is now fully available. This is big news for those individuals and agencies managing PPC accounts. This brand new mobile interface is only available on Android, iPhone, and Palm Pre devices. For Blackberry users, I guess we will just have to wait. For some reason […]

Google Adds Recipes To Rich Snippet Markup

Yesterday, the Google Webmaster Central blog announced that in anticipation for the upcoming Barbecue season, they have added a new supported rich snippet markup format for recipes. The rich snippets for recipes include user ratings, preparation time, recipe type, a picture and more. Here is an example taken from the webmaster tools blog: In addition […]

Hashing Out the Pros and Cons of the Microsoft-Yahoo Merger

There was big news Wednesday morning that sent ripples throughout the SEO world. If you haven’t heard yet, on July 29, the Associated Press reported that Microsoft Corp and Yahoo Inc. finally merged. Now, there are a lot of details and some obstacles facing this Microsoft-Yahoo deal. But if and/or when it happens, will it […]

Removing a Ban from Google

Banned from Google? Ouch. Anyone who’s been banned from Google before knows that it’s not a fun ordeal. As of June 22, 2009, a report shows that google.com is used for around 90% of all searches done on the internet (worldwide). And with the next closest search engines in the running being 85 points away […]