learning seo

Why The BEST Way To Learn SEO Doesn’t Exist Yet

Not everybody is born an SEO prodigy. Most SEOs as kids did not envision search engine optimization as their future career (we obviously need to do a better job at glamorizing the profession). Because there are so many ways to fall into SEO, there are an equal number of ways to learn SEO and each […]

SEO Generalist KOs Specialist in Surprise Upset

“A generalist is someone who knows less and less about more and more until he knows nothing about everything, while a specialist is someone who knows more and more about less and less until he knows everything about nothing.” In some fields, neurosurgery for example, nothing short of a specialist will do. There’s a reason […]