The SEO.com Tricks & Treats Workshop has come to an end and was a huge success for everyone who participated. We were thrilled that so many people were able to attend and be part of this event.

If you couldn’t make it all the way in to our office in Bluffdale for the workshop, never fear! You can catch the whole broadcast right here on our website.

Ash Buckles detailed a full range of SEO tools that can be used for keyword research, link building, analytics and more. You can’t build anything without the proper tools, and Ash gives us what we need to have a properly stocked SEO toolbox.

Dan Patterson covered a range of strategies for incorporating social media into your SEO endeavors. Social media is a crucial element of modern online campaigns, and Dan’s presentation covers the why’s and how’s of getting started.

Dan Bischoff explained how the new methods of press release optimization are changing the way companies distribute information about their business. He shows us how to go beyond typical media distribution and gain exposure as well as SEO benefits.

Todd Julien went in depth on making the most of a Pay-Per-Click campaign. It is critically important that any PPC endeavors are carefully managed to maintain a healthy ROI, and Todd covers the strategies and techniques will help you get started.

Finally, you can see the panel discussion that covered a wide range of topics and questions from the people in attendance and from participants who followed the discussion on Twitter.

We want to thank everyone who participated in the Workshop and made it our best one yet. We look forward to the next event with great anticipation. Until then, take a look at the recorded webinar and see what you can do to improve your own online campaign.

Download the presentation