On site optimization is an important factor affecting search engine rankings. It involves all of the changes and tweaks made to the code and content of a website, and tells Google exactly what the site is about. This sounds like a no brainer, huh? Just a simple tweak here and there, and your site is [...]
Choosing the Best Keywords
November 13, 2007 by 14 Comments
Ah, the beauty of search marketing! What other marketing medium lets you get your ad in front of your potential customer at the precise moment they are looking for exactly what you sell? Of course, your success with search marketing hinges on your selection of the right keywords. Good keyword selection starts with a brainstorming [...]
