Top Keyword Research Tools

scrabble-lettersConducting keyword research can be a bit of a challenge if you aren’t using the right tools. When you conduct a search for “keyword research tools,” you’ll come across so many choices it can be hard to choose just one. So what are some strong keyword research tools available today? I’ve come across a few that seem to be effective.

google-adwords
Aaah, Google AdWords. This is probably one of the more popular tools out there, and all of you SEO experts are familiar with how it works, or at least should be. So what other tools are useful for keyword research?

Let’s take a look at a few.

google-sb-keyword-tool

Google’s SK tool works really well for generating niche keyword ideas. When you get to the SK tool page, click on the link, “Or see top keywords across all categories.”

google-search-based-keyword-tool2

Now it will display a list of categories for this search. From there, you can search through a various categories such as health, food, computers, travel & tourism, and more.

Let’s click on Sports & Fitness. Now, if I click on the Boating & Water Recreation, it will pull up a list of ideas and corresponding monthly search volume.

google-boating-water-recreation1

From here, you can find some great ideas for niche marketing. This tool can be useful for finding long-tail keyword ideas as well. To do this, simply do a search for a keyword (such as ski boats) and it will generate a list of long-tail keyword suggestions.

Additional Free tools for keyword research include:

  • Wordtracker – Can help you compile associated keywords.  A more robust, paid version is also available.
  • Keyword Discovery – Free version of the keyword research tool from Trellian.
  • Spacky.com- Generates a monthly search volume for a given keyword.
  • Seo Book Keyword Research- As stated on their site, “The Coolest Keyword Research Tool Today!”
  • Keyword Spy- A site that allows you to spy on your competition and find their keywords.

Paid Subscription Tools

If you’re looking for added features, some good tools to check out:

  • Spyfu.com- This is a great way to spy on the competition. They provide a Keyword Smart Search generates keyword ideas based on what the competition is doing. You can use some of their basic tools by creating an account, but in order to get the most out of it, you have to subscribe for a membership. 
  • KeyCompete.com- KeyCompete is a keyword research tool that recognizes the keywords your competitors use in their pay-per-click campaigns and also reveals the competition that is bidding on your keywords.
  • Wordze.com- Facilitates finding niche markets and locates market growth.
  • Adgooroo.com- Helps you to get more traffic by finding traffic opportunities, PPC monitoring, and more.
  • Nichebot.com- According to their ad, it’s “keyword research on steroids.”

market-samurai
The best tool that I am utilizing is Market Samurai. This tool is amazing! Really. I’ve been using it for the past month or so, and it makes keyword research so simple. In addition to keyword research, it provides tools like a rank tracker, finding content, and analyzing the competition. If you don’t want to pay for it right away you can download a free trial version for 12 days.

Have you found other tools useful when conducting keyword research? If so, I would love to hear about them.

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14 Comments

  1. Richard says

    Hey Tj,

    that’s really a nice list. Some of the tools are completely new to me and I’m sure going to explore them. One of the major tools I use for keyword research is Rank Tracker it gives you a handy access to the popular keyword tools including Google Adwords Keyword tool, Wordtracker, Keyword discovery and some other tools not listed here. A great thing you can see where you rank for the new keywords right away.

  2. Tyrone says

    Hi TJ,

    I am as well using Market Samurai and have just started marketing my niche through it and even if I’m still on its 40-day extended free version, it applies and manifests great opportunities and gladly I can really take a glimpse on how my competitor and mentor’s websites have been improving their PR and backlinking strategies through chasing over their trends. It has something to do with little cheating in research although still, it would depend on how you could use this tool to create the good, positive results on your end. :)

    Thanks for sharing!

  3. Dave - garage doors guy says

    Tools mentioned here are excellent. Market samurai is a must have.. Most of these tools i find are for beginners. Though or for low competition markets. They dont provide tye details on backlinks if they are in excess. Of 1000… (samurai in particular)

  4. Xean says

    Market samuria is one of the best tools that I’ve ever got, it’s sharp and very detailed in keyword searching.

  5. Chris says

    Hi TJ,

    I’ve been finding & testing many tools. But the level of competition has made the research of a right keyphrase extremely difficult. Any keyword / keyphrase that anyone wants to get ranked for, is already in tough competition and those which have low competition, do not generate much visitors / business in expected time. After a lot of research, I came up with one tool, which is paid, but seems like giving better results. Don’t know much though, but an advise from expert like you should help me do right. If you can just take a small tour and see if this tool actually can help? http://keywordoptimization.expertprofessionals.net/

    I look forward to your response.

    ~Chris

  6. Carlton says

    RE: Nichebot: I am not a fan of its token system at all! Paying before every search? Seriously?
    RE: Market Samarai: It seems like its Google API Data recently just got a lot less accurate.
    Heard good things about SERPIQ, but $249/month just for being able to white label my reports is outrageous.
    Personally, I like Traffic Travis and SEMRush.

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