There are dozens of tools on the market that you can use to help you manage your SEO, including Ahrefs. But with less-than-stellar feedback over its pricing models, users are looking for Ahrefs alternatives — and there are plenty of options.
On this page, we’ll cover 11 alternatives to Ahrefs that you can use, including:
- Semrush – Best overall
- SEO Checker – Best for SEO audits
- Ubersuggest – Best free alternative
- Moz Pro – Best for SEO toolkit
- Mangools – Best for SEO support
- SE Ranking – Best for rank tracking
- SEO Minion – Best free SEO tool
- Majestic – Best for data collection
- Screaming Frog – Best for SEO analysis
- SEOptimer – Best for backlink analysis
- Serpstat – Best for SEO content
Keep reading to learn more about the best Ahrefs alternatives you can use!
1. Semrush
Best overall alternative
Price: Starting at $129 per month
To kick off this list of Ahrefs competitors, let’s talk about Semrush. If you’re looking for an SEO tool that offers similar features to Ahrefs, Semrush is your best bet. Semrush offers an SEO tool kit that helps you complete crucial tasks that improve your website’s search performance.
Semrush offers similar features to Ahrefs in their basic plan, including:
- Keyword tracking
- Backlink analysis
- On-page SEO auditing
- Competitor research
Semrush also offers content marketing and competitor analysis tools, like Ahrefs, in their more advanced plans.
The biggest difference between these two tools is the cost. Semrush has a higher monthly cost than Ahrefs, and many users say that Semrush doesn’t have as user-friendly of an interface.
But if you want to try something like Ahrefs with all the same features, Semrush is the closest alternative.
2. SEO Checker
Best alternative for auditing SEO
Price: Free
Want an alternative to Ahrefs that helps with auditing your current SEO? If so, SEO Checker is the tool for you. This tool is an excellent option for businesses that want to audit their current SEO efforts to make improvements.
If you were just using Ahrefs for website auditing, SEO Checker is an awesome alternative. You’ll input your website’s URL and get your free report that tells you everything you need to know about your SEO, including:
- Website speed analysis
- URL optimization
- Content grading
- Meta description optimization
- Image optimization
- Internal link analysis
It’s a great alternative to Ahrefs if you want to audit your current SEO strategy and find ways to improve it.
3. Ubersuggest
Best alternative for budgeters
Price: Starting at $29 per month
Are you looking to save some money but still get an SEO tool that can do a lot? If so, Ubersuggest is one of the best Ahrefs alternatives to try. This tool starts at $29 per month, making it a more affordable option than Ahrefs, which starts at $99 per month.
Ubersuggest offers excellent features like:
- Keyword research
- Rank tracking
- Website auditing
- Competitive analysis
- Backlink analysis
While it may not offer as many data points as Ahrefs does, it’s one of the best Ahrefs alternatives for people on a small budget and offers plenty of features that help you easily track your ranking in search engines, making it one of the best rank tracking tools available. Learn more about how Ubersuggest compares with our Ahrefs vs. Ubersuggest analysis.
4. Moz Pro
Best alternative for getting basic SEO tools
Price: Starts at $79 per month
If you want another tool like Ahrefs, try Moz Pro. It’s a great alternative to Ahrefs if you want something that’s a little more affordable but still offers all the basic tools you need to manage your search campaigns.
Moz Pro offers numerous features, including:
- Keyword ranking
- Backlink analysis
- Competitive research analysis
- Page crawling
- Rank tracking
While Moz Pro’s basic plan doesn’t offer as much as Ahrefs, it’s a great alternative to Ahrefs if you want basic SEO tools that are a little cheaper in monthly cost. Learn more about how these two platforms compare in our Ahrefs vs. Moz analysis!
5. Mangools
Best alternative for support
Price: Starts at $19.90 per month
SEO is an overwhelming strategy to figure out, and sometimes the tools can be just as tricky to use. That’s why this Ahrefs competitor, Mangools, is a good solution. They offer customer support and community resources to help you navigate their SEO tool.
On top of the customer support, Mangools offers excellent features like:
- Keyword lookup
- Competitor keyword research
- Backlink analysis
- Webpage analysis
It’s a great alternative to Ahrefs if you want extra support and resources when you use your SEO tool.
6. SE Ranking
Best alternative for rank tracking
Price: Starts at $44 per month
Are you looking to focus on tracking your rankings? If so, SE Ranking is an excellent Ahrefs alternative to try. This tool provides great features that enable you to track how your websites perform in search results to make it easier to identify patterns and make improvements.
Here’s what’s also included with SE Ranking’s basic package:
- On-page SEO analysis
- Website auditing
- Keyword research
- Backlink checking
If you want to focus on rank tracking while getting some additional SEO tools, SE Ranking is one of the tools like Ahrefs that you can try!
7. SEO Minion
Best free alternative
Price: Free
If you’re looking for one of the top Ahrefs alternatives recommended by Reddit, try SEO Minion. This free Chrome plugin is an excellent option to manage your SEO without investing in a tool.
It offers numerous features, including:
- On-page SEO analysis
- Redirect analysis
- Broken link analysis
- Structured data analysis
- SERP preview
If you’re looking for a free alternative to Ahrefs that can help you analyze your website, SEO Minion is a good tool to start with.
8. Majestic
Best alternative for data collection
Price: Starting at $49.99 per month
If you want an SEO tool that offers a lot of data, Majestic is one of the best Ahrefs competitors to try. This tool will analyze your website and links to help you better understand your SEO performance.
While this SEO tool is mainly for analyzing and gathering data about your website’s SEO, it does offer other features, including:
- Keyword generator
- Keyword checker
- Backlink analysis
If you’re looking for an SEO tool that gives you more data about your website’s SEO, Majestic is a great alternative solution to Ahrefs.
9. Screaming Frog
Best alternative for website analysis
Price: Starting at $259 per year
Want to focus solely on analyzing your website? If so, Screaming Frog is an great alternative to Ahrefs. They offer their tool, SEO Spider, to help you analyze your website’s SEO and see where you need to make improvements.
This tool will help you analyze:
- Broken links
- Website errors
- Your XML sitemap
- Duplicate pages
- Structured data
- Your Robots.txt file
If you’re looking for a tool that can analyze your website’s SEO throughout the year and help you make improvements, Screaming Frog is a great Ahrefs competitor to try.
10. SEOptimer
Best alternative for backlink analysis
Price: Starting at $19 per month
Just need a tool to analyze your backlinks? If so, SEOptimer is one of the best Ahrefs alternatives for analyzing backlinks for your website.
Their most basic plan offers:
- SEO auditing
- Keyword recommendations
- Website keyword volume analysis
- Keyword ranking
It’s a great tool to use if you want to analyze your backlinks, as well as complete some other SEO tasks.
11. Serpstat
Best alternative for content creation
Price: Starting at $50 per month
Looking for an Ahrefs alternative that helps with content creation? If so, Serpstat is the tool you need. This tool provides additional content creation tools that Ahrefs doesn’t have, like an AI-generated content detector, plagiarism analyzer, and more.
It also offers other features like:
- Rank tracking
- Website auditing
- Competitor ranking analysis
- Keyword analysis
If you want to focus on your content creation efforts, Serpstat provides you with a lot of great features that you can use to improve your content process.
Ready to start using an Ahrefs competitor to improve your SEO?
As you can see, Ahrefs isn’t the only SEO tool on the market that can help you improve your strategy. There are dozens of tools that can help you complete SEO tasks and improve your strategy.
If you want to start improving your SEO today, use our SEO Checker tool to analyze your website’s SEO and find areas of improvement that can turn into big wins for your business!
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