GEO Services That Put You Ahead in Generative Engines

Generative engines are the new wave of search — people are turning to ChatGPT, Claude, Gemini, and other platforms for answers. With generative engine optimization (GEO) services, you get help optimizing for AI search engines and boost your visibility in them. The team behind SEO.com (WebFX) can help you improve your visibility, increase brand mentions, and help you earn more citations to keep your brand in front of the right people.

  • 586%

    Increase in Traffic From Generative AI Sources
  • 136%

    Increase in Visibility in Google AI Overviews
  • 116%

    Higher Visibility in LLMs than Closest Competitor

What do GEO services include?

When you invest in generative engine optimization services, you’ll get everything you need to build your presence in AI engines:

  • GEO audit

    Boosting your AI search visibility starts by understanding how you’re currently performing in generative engines. That’s why our team starts with a GEO audit, to better understand your visibility across generative engines.

    We’ll audit your performance across major platforms like:

    • ChatGPT
    • Gemini
    • Claude
    • Perplexity
    • AI Mode
    • AI Overviews
    • and more

    You’ll have a deep insight into where your brand visibility and citations currently stand, so you can get a custom strategy that moves you forward.

  • Intent-focused content development

    When it comes to AI engine optimization, content is key. The content you create is what gets surfaced in generative engines and gets cited by them, too. That’s why our GEO services focus on creating intent-focused content that provides the helpful information users need.

    You’ll receive expert copy that is primed to get cited in AI search engines and provides all the information users need.

  • Technical SEO improvements

    Having clear technical SEO is a critical to getting visible in AI engines. Generative engines use components of your technical SEO to help determine your pages’ relevancy to search queries.

    As part of your generative engine optimization services, you’ll get an analysis of your technical SEO health, including things like:

    • Structured data
    • Page speed
    • Robots.txt
    • Information architecture

    The WebFX team will make optimizations to help improve your technical SEO to ensure AI bots can crawl and cite your website in responses.

  • Prompt identification and tracking

    A key difference between traditional SEO and GEO is the way people search — they aren’t searching keywords, but rather longer questions and multiple sentences. So, as a result, the focus shifts to tracking prompts vs. keywords.

    As part of your generative engine optimization plan, you’ll get help with identifying and tracking relevant prompts for your business.

    With the help of our OmniSEO® platform, you’ll be able to easily track your prompts to see which engines you’re appearing on for those prompts.

Boosting your AI search visibility starts by understanding how you’re currently performing in generative engines. That’s why our team starts with a GEO audit, to better understand your visibility across generative engines.

We’ll audit your performance across major platforms like:

  • ChatGPT
  • Gemini
  • Claude
  • Perplexity
  • AI Mode
  • AI Overviews
  • and more

You’ll have a deep insight into where your brand visibility and citations currently stand, so you can get a custom strategy that moves you forward.

When it comes to AI engine optimization, content is key. The content you create is what gets surfaced in generative engines and gets cited by them, too. That’s why our GEO services focus on creating intent-focused content that provides the helpful information users need.

You’ll receive expert copy that is primed to get cited in AI search engines and provides all the information users need.

Having clear technical SEO is a critical to getting visible in AI engines. Generative engines use components of your technical SEO to help determine your pages’ relevancy to search queries.

As part of your generative engine optimization services, you’ll get an analysis of your technical SEO health, including things like:

  • Structured data
  • Page speed
  • Robots.txt
  • Information architecture

The WebFX team will make optimizations to help improve your technical SEO to ensure AI bots can crawl and cite your website in responses.

A key difference between traditional SEO and GEO is the way people search — they aren’t searching keywords, but rather longer questions and multiple sentences. So, as a result, the focus shifts to tracking prompts vs. keywords.

As part of your generative engine optimization plan, you’ll get help with identifying and tracking relevant prompts for your business.

With the help of our OmniSEO® platform, you’ll be able to easily track your prompts to see which engines you’re appearing on for those prompts.

Start Optimizing for AI Engines

Submit your website URL to book a consultation.

GEO case studies

Our generative engine optimization services lead to clear results for your SEO efforts. If you want proof of that, just take a look at some of the results we’ve generated for our clients in the past.

Heavy Equipment

A regional CAT dealer partnered with WebFX to launch an OmniSEO® strategy, expanding their digital authority beyond traditional search and into the fast-evolving world of AI-driven results.

Manufacturing

With OmniSEO®, a manufacturing company didn’t just gain visibility across platforms like ChatGPT and Perplexity — they secured a measurable edge in the competitive world of commercial landscaping equipment.

GEO services FAQs

 

We’re seeing a major shift in how users discover businesses in the age of AI search. Our SEO specialists are optimizing websites and content to appear not just in traditional organic search, but also in AI Overviews, LLM platforms like ChatGPT and Perplexity, and beyond—helping businesses stay visible wherever users search

Headshot of smiling woman with black-framed glasses and brunette hair.

Abby Fields

WebFX SEO Consultant

Headshot of smiling woman with black-framed glasses and brunette hair.

 

  • Why does GEO matter? Chevron

    GEO matters because the way people search is changing, and AI-powered engines are quickly becoming the go-to source for instant, accurate answers. Brands that invest in GEO now earn visibility in zero-click AI search experiences and stay competitive as user behavior shifts away from traditional SERPs.

  • How long does generative engine optimization take? Chevron

    Results from GEO can start to appear in as little as a few weeks, depending on your existing visibility and the strength of your content. However, like traditional SEO, generative engine optimization is an ongoing process. Long-term success requires consistent refinement, structured content updates, and strategic entity building.

  • How much do GEO services cost? Chevron

    The cost of GEO varies, but typically falls between $2,000–$10,000+ per month. The cost varies depending upon factors like the agency you choose, how much work you need, and other factors.

  • What are the benefits of combining GEO and SEO? Chevron

    Combining GEO and SEO gives your brand full-spectrum visibility — from traditional search results to generative AI summaries. A unified strategy helps you rank, get cited, and appear in zero-click answers, driving traffic and trust across every search channel.

  • Is GEO replacing SEO? Chevron

    No, GEO isn’t replacing SEO. Instead, it builds on SEO’s foundation by extending your visibility into new AI search experiences. Together, GEO and SEO form a future-ready approach that ensures your brand shows up across both human-curated and AI-curated results.

Free guide: How to get your business to show in generative AI tools

 

Learn how to appear in generative AI tools like AI overviews, ChatGPT, Gemini and more.

Downloadable Resource
    • Popular
    • SEO
    How to Get your Business to Show in Generative AI Tools
Team WebFX

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Get started with professional generative engine optimization services by requesting a GEO strategy proposal today from the top-rated SEO company behind SEO.com!

GEO Resources

What is GEO? Generative engine optimization (GEO) is the next evolution of SEO — a strategy designed to help your content stand out in AI-powered experiences. Unlike traditional SEO, which focuses on search engine results pages (SERPs), GEO makes your brand visible to generative engines like Google’s AI Overviews, Microsoft Copilot, OpenAI’s ChatGPT, and more. It’s not just about keywords anymore — it’s about training AI to recognize, trust, and surface your brand across every new search channel.

 

Invest in GEO services today

AI-powered search is reshaping how people discover information, and your brand needs to show up where those answers are being generated. Generative engine optimization services help you get cited, recommended, and surfaced in AI search features and platforms, giving you visibility far beyond the traditional SERP.

If you’re looking to elevate your appearance AI engines, investing in GEO services can help you get there.

Connect with us today to see how our GEO services can help you perform better in AI engines!

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