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Dell case study

The Challenge

Dell was unsatisfied with its global search positioning. Before working with SEO.com, international URLs appearing in the search results were unorganized. For example, if searching for Dell in Australia, it was possible that the first listing on the results page would be for Canada, France, or another country.

The Solution

SEO.com worked with Dell’s internal team and implemented aggressive strategies across multiple countries which reorganized Dell’s search presence and increase its organic search rankings, traffic and revenue worldwide.

Dell’s return on investment with SEO.com has been so dramatic that they have asked to not publish specific ROI figures in order to protect their strategic advantage in the market.


The Results



Increase in Organic Traffic



Increase in Number of Ranked Keywords



Return On Investment


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