Is Tumblr Really a Valid Marketing Tool?


Just over a year ago, Yahoo! paid a billion dollars to acquire Tumblr. They may have done this to get in on the social scene and expand their offerings, or they may have just been trying to impress the cool kids. Either way, this caused a lot of talk in the industry, and a lot of […]

Frustrations With Resumes And Interviews


I recently read a post from Seth Godin titled “References available upon request”. It got me thinking about the hundreds of resumes I’ve skimmed and the dozens of interviews I’ve conducted, specifically for those people we hired over the last four years. This is all anecdotal, but here are my conclusions: Hiring based off of […]

Social Media for the Small Business


Small businesses have to be extremely careful with their time and budget. Most understand that social media is an extremely important part of modern business practices, but they either do not have the time, money, or experience to do it right. Social media is not just for big businesses with huge budgets and a dedicated […]

Top 90 Socially Shared Content Marketing Blog Posts


The Research Do you know everything there is to know about content marketing? Do you feel like everyone is just saying the same things in different ways? For those who want to discover a little more more, we took a scientific approach to finding the best (or at least the most popular) blog posts on […]

Creating Content that Pushes Buttons


Not every industry is what you might call “exciting.” While some writers will crank out amazing posts on topics like relationship advice, politics, health, games, and other fun, controversial, or mainstream topics, others are stuck with the overly technical, completely plain, or utterly boring subjects. This does not mean that your career is boring itself, […] Online Content Collective July 7, 2014


3 of Google’s Most Important Recent Changes Google is constantly updating and making changes to each and every one of their services and apps including: Gmail, Google Maps, YouTube, Chrome, search engine algorithms, etc. Oftentimes we find these changes are geared toward the user in order to enhance the overall experience. Other times we’re left […]

How Influencer Marketing Can Change Everything


No matter how many people you feel like your business is reaching, there is always the potential to tap into a bigger audience. For many, this is the focus of their marketing strategies, but they are unsure what steps they can take to increase website traffic and brand awareness. Chances are that you have tried […]